Cognism's tech stack
What does Cognism use?
Cognism (cognism.com) uses at least 61 tools we can see from public records, including Amazon Web Services for hosting, Microsoft 365 for email and documents, HubSpot for sales and Zendesk for customer support. Last checked .
- Industry
- Software
- Size
- 201–1,000 employees
- Based in
- London, United Kingdom
- Founded
- 2015
- Company page
- Tools found
- 61
- Categories
- 20
- Oldest proven tool
- Feb 2019
- Changes seen
- 6
Cognism's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
3 tools, where the bytes are served from
Application
6 tools, what the product is built with
Frontend
Auth & Identity
Media & UI
Data & Observability
9 tools, what they measure and store
Go-to-market
28 tools, how they find and keep customers
Website & CMS
Marketing
Ads & Pixels
Sales & CRM
Support & Docs
Company Ops
15 tools, what the team runs on day to day
Email Delivery
Workspace
Collaboration
What changed at Cognism
Recent starts and stops
- StartedFont Awesome
- StartedHotjar
- StartedDealfront
- StartedOptimizely
- StartedRB2B
- StartedZoomInfo
Cognism tech stack FAQ
What tools does Cognism use?
As of October 2026, runsonwhat has found 61 tools at Cognism (cognism.com) in public records. Edge & Hosting: Cloudflare, GoDaddy and Amazon Web Services. Application: jQuery, Font Awesome and GSAP. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, SendGrid and Atlassian. Last checked October 19, 2026.
What cloud does Cognism run on?
Cognism uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on cognism.com. Amazon Web Services is used by 145,482 companies runsonwhat tracks.
What CRM does Cognism use?
Cognism uses HubSpot for its CRM, alongside Salesforce, ZoomInfo and Dealfront, according to runsonwhat (October 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records, and Cognism has used it since at least January 2020. HubSpot is used by 93,645 companies runsonwhat tracks.
What email provider does Cognism use?
Cognism uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 709,032 companies runsonwhat tracks.
What does Cognism use for customer support?
Cognism uses Zendesk for customer support and documentation, alongside ReadMe, according to runsonwhat (October 2026). runsonwhat found Zendesk through a subdomain that points at Zendesk and email records, and Cognism has used it since at least November 2021. Zendesk is used by 41,610 companies runsonwhat tracks.
What analytics tools does Cognism use?
Cognism uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Hotjar, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on cognism.com. Google Analytics is used by 874,998 companies runsonwhat tracks.
How long has Cognism used Pardot?
Cognism has used Pardot since at least February 2019, going by the first public certificate of the cognism.com subdomain that points at Pardot. Other long-running tools at Cognism include HubSpot (since January 2020), HubSpot CMS (since January 2020) and Postman (since October 2021).
Does Cognism use jQuery?
Yes. runsonwhat found jQuery at Cognism through jQuery code on cognism.com. jQuery is a Frontend tool used by 912,524 companies runsonwhat tracks.
Does Cognism use AI tools?
Yes. runsonwhat has found Anthropic and OpenAI at Cognism; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Cognism may use more AI tools than these.
Has Cognism changed tools recently?
Yes. On runsonwhat's rechecks, Cognism started using Font Awesome, Hotjar and Dealfront (latest on October 19, 2026). A change counts only between two checks of cognism.com done the same way.
Which companies have a tech stack similar to Cognism's?
The companies with the stacks most like Cognism's are Boulevard, Oyster, Raisely and Aplos, according to runsonwhat (October 2026). Each shares 17 to 29 tools with Cognism, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what Cognism uses?
runsonwhat reads public records only. Of the 61 tools at Cognism, 34 were found through code on cognism.com, 14 through DNS records, 8 through subdomains that point at the vendor and 5 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and cognism.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.