60,954 companies use Microsoft Clarity, as of October 2026.
Microsoft Clarity: Free heatmaps and replay. We've found 60,954 companies using Microsoft Clarity, most often in Retail (15%) and IT Services (13%), typically with 11–50 employees and 30% based in United States.
Customers60,954companies use it
Most popular withPrimary/secondary Education34× more likely than average
We've found 60,954 companies using Microsoft Clarity among the 300,742 we've scanned so far. We only count a company when a direct public record backs it up.
What kind of companies use Microsoft Clarity?
Microsoft Clarity customers are most often in Retail (15%), IT Services (13%) and Software (12%). The most common company size is 11–50 employees (36% of customers with a known size).
Which countries use Microsoft Clarity the most?
Most Microsoft Clarity customers we've found are in United States (30%), Japan (11%) and United Kingdom (9%).
What are the alternatives to Microsoft Clarity?
The most used alternatives in the same category are Google Analytics (340,408 companies), Google Tag Manager (219,094 companies), Hotjar (27,951 companies) and Matomo (14,739 companies).
Have companies stopped using Microsoft Clarity?
Yes: 1 company no longer show Microsoft Clarity on a rescan done the same way as the scan before. See the "Dropped it" tab.
How does runsonwhat know a company uses Microsoft Clarity?
We read public traces only. For Microsoft Clarity that means code loaded on the company's website, including tag managers. Every match keeps the record it came from.
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