10,979 companies use Microsoft Ads, as of October 2026.
Microsoft Ads: Bing ads UET tag. We've found 10,979 companies using Microsoft Ads, most often in Software (17%) and Retail (16%), typically with 201–1,000 employees and 36% based in United States.
Customers10,979companies use it
Most popular withRecreation56× more likely than average
We've found 10,979 companies using Microsoft Ads among the 212,693 we've scanned so far. We only count a company when a direct public record backs it up.
What kind of companies use Microsoft Ads?
Microsoft Ads customers are most often in Software (17%), Retail (16%) and Financial Services (10%). The most common company size is 201–1,000 employees (25% of customers with a known size).
Which countries use Microsoft Ads the most?
Most Microsoft Ads customers we've found are in United States (36%), Germany (10%) and United Kingdom (9%).
What are the alternatives to Microsoft Ads?
The most used alternatives in the same category are Meta Pixel (67,365 companies), Google Ads (60,842 companies), LinkedIn Insight Tag (17,074 companies) and TikTok Pixel (7,449 companies).
How does runsonwhat know a company uses Microsoft Ads?
We read public traces only. For Microsoft Ads that means code loaded on the company's website, including tag managers. Every match keeps the record it came from.
ChatGPT AdsAds & Pixels11×more likely
Reddit AdsAds & Pixels11×more likely
Snap PixelAds & Pixels10×more likely
The Trade DeskAds & Pixels9.6×more likely
CriteoAds & Pixels9.3×more likely
X AdsAds & Pixels8.2×more likely
TikTok PixelAds & Pixels7.6×more likely
HotjarAnalytics6.0×more likely
LinkedIn Insight TagAds & Pixels5.8×more likely
Microsoft ClarityAnalytics5.3×more likely
Google AdsAds & Pixels3.3×more likely
Google Tag ManagerAnalytics3.1×more likely