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Companies that use Google Ads

50,795 companies use Google Ads, as of October 2026.

Google Ads: Search and display ads. We've found 50,795 companies using Google Ads, most often in Retail (12%) and Healthcare (10%), typically with 1,001–5,000 employees and 28% based in United States.

Customers50,795companies use it
Most popular with1,001–5,000 employees4.0× more likely than average
New customers+1started in the last 30 days
  1. Ubuntuubuntu.comHuman Resources · United Kingdom
    11–50 employeesSeen Oct 2026
  2. The Washington Postwashingtonpost.comNewspapers · United States
    1,001–5,000 employeesSeen Oct 2026
  3. Globoglobo.comPublishing · Brazil
    1,001–5,000 employeesSeen Oct 2026
  4. Seen Oct 2026
  5. Wiredwired.comInternet · United States
    51–200 employeesSeen Oct 2026
  6. The Independentindependent.co.ukOnline Media · United Kingdom
    201–1,000 employeesSeen Oct 2026
  7. Seen Oct 2026
  8. Seen Oct 2026
  9. Wvpt Pbspbs.orgUnited States
    1–10 employeesSeen Oct 2026
  10. Terraterra.com.brInternet · Brazil
    Seen Oct 2026
  11. Seen Oct 2026
  12. FINN.nofinn.noInternet · Norway
    201–1,000 employeesSeen Oct 2026
  13. La Nacionlanacion.com.arBroadcast Media · Argentina
    201–1,000 employeesSeen Oct 2026
  14. Clarínclarin.comNewspapers · Argentina
    1,001–5,000 employeesSeen Oct 2026
  15. ITmediaitmedia.co.jpJournalism · Japan
    201–1,000 employeesSeen Oct 2026

Showing 40 of 57,400

Google Ads customers also use

How much more likely Google Ads customers are to use each tool than the average company.

What kind of companies use Google Ads

Segments where Google Ads customers are more common than among all the companies we track.

  • 1,001–5,000 employees28% of customers4.0×more likely
  • Wholesale1% of customers4.0×more likely
  • 5,001–10,000 employees5% of customers3.8×more likely
  • Construction1% of customers3.6×more likely
  • 10,000+ employees8% of customers3.3×more likely
  • Automotive2% of customers3.0×more likely
  • 1–10 employees14% of customers2.3×more likely
  • 11–50 employees12% of customers1.4×more likely

Industry

  1. Retail12%
  2. Healthcare10%
  3. Financial Services9%
  4. Software9%
  5. IT Services7%
  6. Real Estate4%
  7. Telecommunications4%
  8. Insurance4%

Company size

  1. 1–10 employees14%
  2. 11–50 employees12%
  3. 51–200 employees15%
  4. 201–1,000 employees18%
  5. 1,001–5,000 employees28%
  6. 5,001–10,000 employees5%
  7. 10,000+ employees8%

Country

  1. United States28%
  2. Japan18%
  3. Germany8%
  4. United Kingdom7%
  5. Canada3%
  6. Czechia3%
  7. Italy3%
  8. Sweden3%

Breakdowns cover the 50,403 customers with company details so far.

Alternatives to Google Ads

Other tools in the same category, by how many companies use them.

Google Ads FAQ

How many companies use Google Ads?

We've found 50,795 companies using Google Ads among the 177,064 we've scanned so far. We only count a company when a direct public record backs it up.

What kind of companies use Google Ads?

Google Ads customers are most often in Retail (12%), Healthcare (10%) and Financial Services (9%). The most common company size is 1,001–5,000 employees (28% of customers with a known size).

Which countries use Google Ads the most?

Most Google Ads customers we've found are in United States (28%), Japan (18%) and Germany (8%).

What are the alternatives to Google Ads?

The most used alternatives in the same category are Meta Pixel (55,157 companies), LinkedIn Insight Tag (13,941 companies), Microsoft Ads (9,065 companies) and TikTok Pixel (6,161 companies).

How does runsonwhat know a company uses Google Ads?

We read public traces only. For Google Ads that means code loaded on the company's website, including tag managers. Every match keeps the record it came from.