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Companies that use Pardot

18,807 companies use Pardot, as of October 2026.

Pardot: Salesforce B2B marketing. We've found 18,807 companies using Pardot, most often in Software (16%) and IT Services (15%), typically with 51–200 employees and 54% based in United States.

Customers18,807companies use it
Most popular withManufacture of Other Pumps and Compressors69× more likely than average
New customers+1started in the last 30 days
  1. Seen Oct 2026
  2. Vimeovimeo.comOnline Video Platform · United States
    1,001–5,000 employeesSince Jul 2026
  3. Seen Oct 2026
  4. Criteo S.A.criteo.comIT Systems and Software Consulting · France
    Seen Oct 2026
  5. Since Jan 2021
  6. Wileywiley.comPublishing · United States
    1,001–5,000 employeesSeen Oct 2026
  7. Seen Oct 2026
  8. Since Mar 2018
  9. MarkMonitormarkmonitor.comSoftware · United States
    201–1,000 employeesSeen Oct 2026
  10. Target Corporationtarget.comBig-box Store · United States
    10,000+ employeesSeen Oct 2026
  11. GMO GlobalSign, Inc.globalsign.comComputer & Network Security · United States
    201–1,000 employeesSeen Oct 2026
  12. Zoom Communications, Inc.zoom.comVideo Conference · United States
    1,001–5,000 employeesSeen Oct 2026
  13. Seen Oct 2026
  14. Skroutzskroutz.grE-commerce · Greece
    Seen Oct 2026
  15. ClassLinkclasslink.comEducational Technology · United States
    51–200 employeesSince Apr 2019
  16. ITmediaitmedia.co.jpJournalism · Japan
    201–1,000 employeesSeen Oct 2026
  17. Seen Oct 2026

Showing 40 of 18,807

Pardot customers also use

How much more likely Pardot customers are to use each tool than the average company.

What kind of companies use Pardot

Segments where Pardot customers are more common than among all the companies we track.

  • Manufacture of Other Pumps and Compressors0% of customers69×more likely
  • Postal Service0% of customers46×more likely
  • 10,000+ employees3% of customers3.8×more likely
  • 1,001–5,000 employees8% of customers2.9×more likely
  • Software11% of customers2.2×more likely
  • 201–1,000 employees22% of customers2.0×more likely
  • Financial Services8% of customers2.0×more likely
  • 51–200 employees34% of customers1.5×more likely

Industry

  1. Software16%
  2. IT Services15%
  3. Financial Services12%
  4. Healthcare4%
  5. Marketing and Advertising4%
  6. Real Estate4%
  7. Management Consulting4%
  8. Non-profit Organization Management4%

Company size

  1. 1–10 employees1%
  2. 11–50 employees29%
  3. 51–200 employees34%
  4. 201–1,000 employees22%
  5. 1,001–5,000 employees8%
  6. 5,001–10,000 employees2%
  7. 10,000+ employees3%

Country

  1. United States54%
  2. Japan9%
  3. United Kingdom8%
  4. Canada5%
  5. Australia4%
  6. Germany4%
  7. France3%
  8. Netherlands2%

Breakdowns cover the 17,672 customers with company details so far.

Alternatives to Pardot

Other tools in the same category, by how many companies use them.

Pardot FAQ

How many companies use Pardot?

We've found 18,807 companies using Pardot among the 674,791 we've scanned so far. We only count a company when a direct public record backs it up.

What kind of companies use Pardot?

Pardot customers are most often in Software (16%), IT Services (15%) and Financial Services (12%). The most common company size is 51–200 employees (34% of customers with a known size).

Which countries use Pardot the most?

Most Pardot customers we've found are in United States (54%), Japan (9%) and United Kingdom (8%).

What are the alternatives to Pardot?

The most used alternatives in the same category are Mailchimp (93,962 companies), Brevo (74,061 companies), Klaviyo (29,116 companies) and Ahrefs (18,279 companies).

How does runsonwhat know a company uses Pardot?

We read public traces only. For Pardot that means a domain-verification record in the company's DNS, the company's email records (SPF, MX, DKIM), a subdomain that points at Pardot, code loaded on the company's website, including tag managers and the company's published subprocessor list. Every match keeps the record it came from.