runsonwhat

Tobii AB's tech stack

What does Tobii AB use?

Tobii AB (tobii.com) uses at least 47 tools we can see from public records, including Amazon Web Services for hosting, Microsoft 365 for email and documents, HubSpot for sales and Zendesk for customer support. Last checked .

“Tobii is on a mission to improve the world with our eye tracking and attention computing technology that understands human attention and intent.”

Industry
Computer Hardware
Size
201–1,000 employees
Based in
Danderyd, Sweden
Founded
2001
LinkedIn
Company page
Re-check liveVisit tobii.com
Tools found
47
Categories
22
Oldest proven tool
Apr 2022
Last checked
Oct 2026

Tobii AB's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

3 tools, where the bytes are served from

Hosting & Cloud

CDN & Edge

Application

9 tools, what the product is built with

Frontend

Auth & Identity

Backend & Database

AI

Payments & Billing

Search

Data & Observability

6 tools, what they measure and store

Monitoring

Analytics

Go-to-market

13 tools, how they find and keep customers

Website & CMS

Marketing

Ads & Pixels

Sales & CRM

Support & Docs

Company Ops

16 tools, what the team runs on day to day

Email Delivery

Workspace

Collaboration

Dev Tools

People & HR

Finance & Legal

Security & Compliance

What changed at Tobii AB

Using since

Dates come from the first certificate of the subdomain that points at the tool.

  1. Pardot
  2. Auth0
  3. Microsoft Azure
  4. Marketo

Companies like Tobii AB also use

Tools common among companies with a similar stack that we haven't found at Tobii AB.

Companies with a stack like Tobii AB's

Ranked by shared tools, with rare tools counting more.

Tobii AB tech stack FAQ

What tools does Tobii use?

As of October 2026, runsonwhat has found 47 tools at Tobii (tobii.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Microsoft Azure. Application: React, Next.js and Anthropic. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, SendGrid and Apple Business. Last checked October 20, 2026.

What cloud does Tobii run on?

Tobii uses Amazon Web Services for hosting and cloud infrastructure, alongside Microsoft Azure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on tobii.com. Amazon Web Services is used by 145,252 companies runsonwhat tracks.

What CRM does Tobii use?

Tobii uses HubSpot for its CRM, alongside Salesforce, according to runsonwhat (October 2026). runsonwhat found HubSpot through email records that authorize HubSpot. HubSpot is used by 92,992 companies runsonwhat tracks.

What email provider does Tobii use?

Tobii uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 706,394 companies runsonwhat tracks.

What does Tobii use for customer support?

Tobii uses Zendesk for customer support and documentation, alongside Freshdesk, according to runsonwhat (October 2026). runsonwhat found Zendesk through a subdomain that points at Zendesk and email records. Zendesk is used by 41,336 companies runsonwhat tracks.

What payment provider does Tobii use?

Tobii uses Stripe for payments and billing, according to runsonwhat (October 2026). runsonwhat found Stripe through a DNS verification record for Stripe and code on tobii.com. Stripe is used by 26,954 companies runsonwhat tracks.

How long has Tobii used Pardot?

Tobii has used Pardot since at least April 2022, going by the first public certificate of the tobii.com subdomain that points at Pardot. Other long-running tools at Tobii include Auth0 (since September 2022), Microsoft Azure (since February 2023) and Marketo (since March 2024).

Does Tobii use Cloudflare?

Yes. runsonwhat found Cloudflare at Tobii through Cloudflare code on tobii.com. Cloudflare is a CDN & Edge tool used by 697,437 companies runsonwhat tracks.

Does Tobii use AI tools?

Yes. runsonwhat has found Anthropic and OpenAI at Tobii; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Tobii may use more AI tools than these.

Which companies have a tech stack similar to Tobii's?

The companies with the stacks most like Tobii's are Dagens Nyheter, Wizards of the Coast, Eidos-Montréal and Gota Media, according to runsonwhat (October 2026). Each shares 14 to 17 tools with Tobii, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what Tobii uses?

runsonwhat reads public records only. Of the 47 tools at Tobii, 17 were found through code on tobii.com, 16 through DNS records, 7 through email records, 6 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and tobii.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.