runsonwhat

Sofa.com's tech stack

What does Sofa.com use?

Sofa.com (sofa.com) uses at least 34 tools we can see from public records, including Amazon Web Services for hosting, Microsoft 365 for email and documents, Zendesk for customer support and Google Analytics for analytics. Last checked .

Industry
Retail
Size
51–200 employees
Based in
London, United Kingdom
Founded
2006
LinkedIn
Company page
Re-check liveVisit sofa.com
Tools found
34
Categories
15
Layers
5 of 5
Last checked
Oct 2026

Sofa.com's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

2 tools, where the bytes are served from

Hosting & Cloud

CDN & Edge

Application

5 tools, what the product is built with

Frontend

Payments & Billing

Media & UI

Data & Observability

6 tools, what they measure and store

Monitoring

Analytics

Flags & Experiments

Go-to-market

16 tools, how they find and keep customers

Website & CMS

Marketing

Ads & Pixels

Support & Docs

Company Ops

5 tools, what the team runs on day to day

Email Delivery

Workspace

Security & Compliance

Companies like Sofa.com also use

Tools common among companies with a similar stack that we haven't found at Sofa.com.

Companies with a stack like Sofa.com's

Ranked by shared tools, with rare tools counting more.

More Retail companies

Other Retail companies we've checked.

Sofa.com tech stack FAQ

What tools does Sofa.com use?

We've found 34 tools at Sofa.com (sofa.com). Edge & Hosting: Amazon Web Services and Amazon CloudFront. Application: jQuery, Google Fonts and GSAP. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, SendGrid and reCAPTCHA. Last checked October 3, 2026.

What cloud does Sofa.com run on?

Sofa.com uses Amazon Web Services for hosting. We found Amazon Web Services through website code.

What email provider does Sofa.com use?

Sofa.com uses Microsoft 365 for email and documents. We found Microsoft 365 through DNS verification records and email records.

What does Sofa.com use for customer support?

Sofa.com uses Zendesk and Freshdesk for customer support. We found Zendesk through custom domain and email records.

What payment provider does Sofa.com use?

Sofa.com uses Klarna for payments. We found Klarna through website code.

What analytics tools does Sofa.com use?

Sofa.com uses Google Analytics, Google Tag Manager and Hotjar for analytics, among 4 tools in this category. We found Google Analytics through website code.

Does Sofa.com use Microsoft 365?

Yes. We found Microsoft 365 at Sofa.com through DNS verification records and email records. Microsoft 365 is used by 685,752 companies we track.

How does runsonwhat know what Sofa.com uses?

We read public traces only: Sofa.com's DNS and email records, certificate logs, the code its website loads, and published subprocessor lists. A tool is listed only when a direct record backs it up. DNS is rechecked weekly and the website monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.