runsonwhat

WIRED's tech stack

What does WIRED use?

WIRED (hotwired.com) uses at least 37 tools we can see from public records, including Gladly for customer support, Google Analytics for analytics, Rokt for marketing and Cloudflare for content delivery. Last checked .

Re-check liveVisit hotwired.com
Tools found
37
Categories
9
Layers
4 of 5
Last checked
Oct 2026

WIRED's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

3 tools, where the bytes are served from

CDN & Edge

DNS

Data & Observability

6 tools, what they measure and store

Analytics

Flags & Experiments

Data Pipeline

Go-to-market

25 tools, how they find and keep customers

Marketing

Ads & Pixels

Support & Docs

Company Ops

3 tools, what the team runs on day to day

Security & Compliance

Companies like WIRED also use

Tools common among companies with a similar stack that we haven't found at WIRED.

Companies with a stack like WIRED's

Ranked by shared tools, with rare tools counting more.

WIRED tech stack FAQ

What tools does WIRED use?

As of October 2026, runsonwhat has found 37 tools at WIRED (hotwired.com) in public records. Edge & Hosting: Cloudflare, Amazon Route 53 and Amazon CloudFront. Data & Observability: Google Analytics, Google Tag Manager and comScore. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: reCAPTCHA, OneTrust and Red Sift OnDMARC. Last checked October 20, 2026.

What does WIRED use for customer support?

WIRED uses Gladly for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Gladly through Gladly code on hotwired.com. Gladly is used by 218 companies runsonwhat tracks.

What analytics tools does WIRED use?

WIRED uses Google Analytics for analytics, alongside Google Tag Manager, comScore and Parse.ly, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on hotwired.com. Google Analytics is used by 892,873 companies runsonwhat tracks.

What marketing software does WIRED use?

WIRED uses Rokt for marketing, alongside Wunderkind, according to runsonwhat (October 2026). runsonwhat found Rokt through Rokt code on hotwired.com. Rokt is used by 854 companies runsonwhat tracks.

Does WIRED use Cloudflare?

Yes. runsonwhat found Cloudflare at WIRED through Cloudflare code on hotwired.com. Cloudflare is a CDN & Edge tool used by 710,903 companies runsonwhat tracks.

Which companies have a tech stack similar to WIRED's?

The companies with the stacks most like WIRED's are WIRED, The New Yorker, WIRED and Condé Nast Traveler, according to runsonwhat (October 2026). Each shares 23 to 37 tools with WIRED, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what WIRED uses?

runsonwhat reads public records only. Of the 37 tools at WIRED, 25 were found through code on hotwired.com, 10 through website configuration files, 1 through DNS records and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and hotwired.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.