8,438 companies use Amazon Advertising, as of October 2026.
Amazon Advertising: Amazon Advertising (formerly AMS or Amazon Marketing Services) is a service that works in a similar way to…. We've found 8,438 companies using Amazon Advertising, most often in Retail (22%) and Online Media (12%), typically with 11–50 employees and 62% based in United States.
Customers8,438companies use it
Most popular withNewspapers116× more likely than average
We've found 8,438 companies using Amazon Advertising among the 228,085 we've scanned so far. We only count a company when a direct public record backs it up.
What kind of companies use Amazon Advertising?
Amazon Advertising customers are most often in Retail (22%), Online Media (12%) and Newspapers (11%). The most common company size is 11–50 employees (35% of customers with a known size).
Which countries use Amazon Advertising the most?
Most Amazon Advertising customers we've found are in United States (62%), Japan (5%) and United Kingdom (4%).
What are the alternatives to Amazon Advertising?
The most used alternatives in the same category are Google Ads (131,573 companies), Meta Pixel (122,858 companies), LinkedIn Insight Tag (42,635 companies) and Microsoft Ads (41,708 companies).
How does runsonwhat know a company uses Amazon Advertising?
We read public traces only. For Amazon Advertising that means code loaded on the company's website, including tag managers. Every match keeps the record it came from.
MGIDAds & Pixels44×more likely
33AcrossAds & Pixels43×more likely
Smart Ad ServerAds & Pixels43×more likely
NativoAds & Pixels42×more likely
MediaMathAds & Pixels39×more likely
LotameAds & Pixels34×more likely
ID5Ads & Pixels33×more likely
comScoreAnalytics33×more likely
Adobe AdvertisingAds & Pixels32×more likely
QuantcastAds & Pixels30×more likely
RTB HouseAds & Pixels28×more likely