HEX's tech stack
What does HEX use?
HEX (hexbrand.com) uses at least 39 tools we can see from public records, including Freshworks CRM for sales, Freshdesk for customer support, PayPal for payments and Shopify for its website. HEX has used Freshdesk since Apr 2018, going by certificate records. Last checked .
- Industry
- Apparel & Fashion
- Size
- 11–50 employees
- Based in
- Los Angeles, United States
- Founded
- 2010
- Company page
- Tools found
- 39
- Categories
- 15
- Oldest proven tool
- Apr 2018
- Last checked
- Nov 2026
HEX's stack, layer by layer
Of 39 tools, 27 came from website code, 4 from DNS verification records, 3 from email records and 5 from other records. Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
2 tools, where the bytes are served from
CDN & Edge
Application
7 tools, what the product is built with
Frontend
Payments & Billing
Data & Observability
3 tools, what they measure and store
Flags & Experiments
Go-to-market
20 tools, how they find and keep customers
Website & CMS
Marketing
Ads & Pixels
Sales & CRM
Support & Docs
Company Ops
7 tools, what the team runs on day to day
Email Delivery
Security & Compliance
What changed at HEX
Companies like HEX also use
Tools common among companies with a similar stack that we haven't found at HEX.
Companies with a stack like HEX's
Ranked by shared tools, with rare tools counting more.
RetrofeteApparel & Fashion · 11–50 people19in common
RefrigiWearApparel & Fashion · 51–200 people21in common
UniWigsApparel & Fashion · 51–200 people19in common
Dana Rebecca DesignsLuxury Goods & Jewelry · 11–50 people19in common
VerlasLuxury Goods & Jewelry · 11–50 people22in common
The Home Security SuperstoreRetail · 11–50 people15in common
Jean DoussetLuxury Goods & Jewelry · 11–50 people21in common
RYSEConsumer Electronics · 11–50 people20in common
More Apparel & Fashion companies
Other Apparel & Fashion companies we've checked.
HEX tech stack FAQ
What tools does HEX use?
As of November 2026, runsonwhat has found 39 tools at HEX (hexbrand.com) in public records. Edge & Hosting: Cloudflare and Bunny.net. Application: jQuery, Google Fonts and Vimeo. Data & Observability: Google Analytics, Google Tag Manager and VWO. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked November 9, 2026.
What CRM does HEX use?
HEX uses Freshworks CRM for its CRM, according to runsonwhat (November 2026). runsonwhat found Freshworks CRM through Freshworks CRM code on hexbrand.com. Freshworks CRM is used by 707 companies runsonwhat tracks.
What email provider does HEX use?
HEX uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 739,100 companies runsonwhat tracks.
What does HEX use for customer support?
HEX uses Freshdesk for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Freshdesk through a subdomain that points at Freshdesk and email records, and HEX has used it since at least April 2018. Freshdesk is used by 13,069 companies runsonwhat tracks.
What payment provider does HEX use?
HEX uses PayPal for payments and billing, according to runsonwhat (November 2026). runsonwhat found PayPal through PayPal code on hexbrand.com. PayPal is used by 35,174 companies runsonwhat tracks.
What analytics tools does HEX use?
HEX uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on hexbrand.com. Google Analytics is used by 904,876 companies runsonwhat tracks.
How long has HEX used Freshdesk?
HEX has used Freshdesk since at least April 2018, going by the first public certificate of the hexbrand.com subdomain that points at Freshdesk.
Does HEX use jQuery?
Yes. runsonwhat found jQuery at HEX through jQuery code on hexbrand.com. jQuery is a Frontend tool used by 927,694 companies runsonwhat tracks.
Which companies have a tech stack similar to HEX's?
The companies with the stacks most like HEX's are Retrofete, RefrigiWear, UniWigs and Dana Rebecca Designs, according to runsonwhat (November 2026). Each shares 19 to 21 tools with HEX, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what HEX uses?
runsonwhat reads public records only. Of the 39 tools at HEX, 27 were found through code on hexbrand.com, 5 through DNS records, 3 through email records, 3 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and hexbrand.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.