runsonwhat

GigaOm's tech stack

What does GigaOm use?

GigaOm (gigaom.com) uses at least 35 tools we can see from public records, including WP Engine for hosting, HubSpot for sales, Hotjar for analytics and WooCommerce for its website. GigaOm has used HubSpot since Mar 2023, going by certificate records. Last checked .

“Gigaom is a technology research and advisory firm that has helped enterprise IT and business leaders stay ahead of the curve for over two decades, offering independent analysis, vendor evaluations, and practical guidance for confident technology decisions.”

Industry
Market Research
Size
51–200 employees
Based in
Santa Barbara, United States
Founded
2006
LinkedIn
Company page
Re-check liveVisit gigaom.com
Tools found
35
Categories
16
Oldest proven tool
Mar 2023
Changes seen
1

GigaOm's stack, layer by layer

Of 35 tools, 18 came from website code, 6 from DNS verification records, 5 from custom domain and 6 from other records. Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

4 tools, where the bytes are served from

Hosting & Cloud

CDN & Edge

DNS

Application

5 tools, what the product is built with

Frontend

AI

Media & UI

Data & Observability

6 tools, what they measure and store

Analytics

Flags & Experiments

Go-to-market

14 tools, how they find and keep customers

Website & CMS

Marketing

Ads & Pixels

Sales & CRM

Company Ops

6 tools, what the team runs on day to day

Email Delivery

Workspace

Collaboration

Dev Tools

What changed at GigaOm

Recent starts and stops

  1. StoppedFont Awesome

Using since

Dates come from the first certificate of the subdomain that points at the tool.

  1. HubSpot
  2. HubSpot CMS
  3. Amazon CloudFront

Companies like GigaOm also use

Tools common among companies with a similar stack that we haven't found at GigaOm.

Companies with a stack like GigaOm's

Ranked by shared tools, with rare tools counting more.

GigaOm tech stack FAQ

What tools does GigaOm use?

As of November 2026, runsonwhat has found 35 tools at GigaOm (gigaom.com) in public records. Edge & Hosting: Cloudflare, GoDaddy and Amazon CloudFront. Application: jQuery, Vimeo and Adobe Fonts. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, Google Workspace and Atlassian. Last checked November 8, 2026.

What cloud does GigaOm run on?

GigaOm uses WP Engine for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found WP Engine through a subdomain that points at WP Engine and code on gigaom.com. WP Engine is used by 52,399 companies runsonwhat tracks.

What CRM does GigaOm use?

GigaOm uses HubSpot for its CRM, according to runsonwhat (November 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records, and GigaOm has used it since at least March 2023. HubSpot is used by 97,935 companies runsonwhat tracks.

What email provider does GigaOm use?

GigaOm uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 736,657 companies runsonwhat tracks.

What analytics tools does GigaOm use?

GigaOm uses Google Analytics for analytics, alongside Google Tag Manager, Hotjar and Matomo, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on gigaom.com. Google Analytics is used by 904,044 companies runsonwhat tracks.

What is GigaOm's website built with?

GigaOm uses WordPress for its website, alongside Yoast SEO, WooCommerce and HubSpot CMS, according to runsonwhat (November 2026). runsonwhat found WordPress through WordPress code on gigaom.com. WordPress is used by 606,908 companies runsonwhat tracks.

How long has GigaOm used HubSpot?

GigaOm has used HubSpot since at least March 2023, going by the first public certificate of the gigaom.com subdomain that points at HubSpot. Other long-running tools at GigaOm include HubSpot CMS (since March 2023) and Amazon CloudFront (since November 2024).

Does GigaOm use jQuery?

Yes. runsonwhat found jQuery at GigaOm through jQuery code on gigaom.com. jQuery is a Frontend tool used by 927,266 companies runsonwhat tracks.

Does GigaOm use AI tools?

Yes. runsonwhat has found Anthropic at GigaOm; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so GigaOm may use more AI tools than these.

Has GigaOm changed tools recently?

Yes. On runsonwhat's rechecks, GigaOm stopped using Font Awesome (latest on October 21, 2026). A change counts only between two checks of gigaom.com done the same way.

Which companies have a tech stack similar to GigaOm's?

The companies with the stacks most like GigaOm's are Societyone, KiViHealth, Tink and eos, according to runsonwhat (November 2026). Each shares 8 to 14 tools with GigaOm, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what GigaOm uses?

runsonwhat reads public records only. Of the 35 tools at GigaOm, 18 were found through code on gigaom.com, 7 through DNS records, 5 through subdomains that point at the vendor, 3 through email records and 2 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and gigaom.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.