Emerald's tech stack
What does Emerald use?
Emerald (emerald.shop) uses at least 18 tools we can see from public records, including Microsoft Azure for hosting, Zendesk for customer support, Affirm for payments and Shopify for its website. Last checked .
“EMERALD is an active lifestyle brand focusing on personal mobility and sporting with a flagship product, the foldable e-bike.”
- Industry
- Retail
- Size
- 51–200 employees
- Company page
- Tools found
- 18
- Categories
- 12
- Layers
- 5 of 5
- Last checked
- Nov 2026
Emerald's stack, layer by layer
Of 18 tools, 9 came from website code, 3 from DNS verification records, 3 from email records and 3 from other records. Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
2 tools, where the bytes are served from
Hosting & Cloud
CDN & Edge
Application
3 tools, what the product is built with
Data & Observability
2 tools, what they measure and store
Go-to-market
9 tools, how they find and keep customers
Website & CMS
Support & Docs
Company Ops
2 tools, what the team runs on day to day
Email Delivery
Workspace
Companies like Emerald also use
Tools common among companies with a similar stack that we haven't found at Emerald.
Companies with a stack like Emerald's
Ranked by shared tools, with rare tools counting more.
One Kings LaneRetail · 51–200 people9in common
ALKAVIDARetail · 51–200 people12in common
Bering's Hardware | A Modern Day General StoreRetail · 201–1,000 people10in common
Discount TireRetail · 10,000+ people4in common
Raffi Jewellers | Official Rolex & Tudor Retailer | Mississauga & Toronto, OntarioRetail · 11–50 people5in common
Pen Boutique LtdRetail · 11–50 people10in common
GemmasJewelersRetail · 11–50 people9in common
2nd SwingRetail · 201–1,000 people11in common
More Retail companies
Other Retail companies we've checked.
Emerald tech stack FAQ
What tools does Emerald use?
As of November 2026, runsonwhat has found 18 tools at Emerald (emerald.shop) in public records. Edge & Hosting: Cloudflare and Microsoft Azure. Application: Vimeo and Affirm. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Google Ads, Meta Pixel and Shopify. Company Ops: Microsoft 365 and SendGrid. Last checked November 1, 2026.
What cloud does Emerald run on?
Emerald uses Microsoft Azure for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Microsoft Azure through DNS records that point at Microsoft Azure. Microsoft Azure is used by 49,768 companies runsonwhat tracks.
What email provider does Emerald use?
Emerald uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 728,000 companies runsonwhat tracks.
What does Emerald use for customer support?
Emerald uses Zendesk for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Zendesk through email records that authorize Zendesk and code on emerald.shop. Zendesk is used by 43,344 companies runsonwhat tracks.
What payment provider does Emerald use?
Emerald uses Affirm for payments and billing, according to runsonwhat (November 2026). runsonwhat found Affirm through Affirm code on emerald.shop. Affirm is used by 1,387 companies runsonwhat tracks.
What analytics tools does Emerald use?
Emerald uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on emerald.shop. Google Analytics is used by 904,916 companies runsonwhat tracks.
Does Emerald use Cloudflare?
Yes. runsonwhat found Cloudflare at Emerald through Cloudflare code on emerald.shop. Cloudflare is a CDN & Edge tool used by 729,872 companies runsonwhat tracks.
Which companies have a tech stack similar to Emerald's?
The companies with the stacks most like Emerald's are One Kings Lane, ALKAVIDA, Bering's Hardware | A Modern Day General Store and Discount Tire, according to runsonwhat (November 2026). Each shares 4 to 12 tools with Emerald, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what Emerald uses?
runsonwhat reads public records only. Of the 18 tools at Emerald, 9 were found through code on emerald.shop, 4 through DNS records, 3 through email records, 1 through website configuration files and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and emerald.shop about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.