Dr. Bronner's's tech stack
What does Dr. Bronner's use?
Dr. Bronner's (drbronner.com) uses at least 43 tools we can see from public records, including WP Engine for hosting, Microsoft 365 for email and documents, Salesforce for sales and Zendesk for customer support. Last checked .
- Industry
- Soap
- Size
- 201–1,000 employees
- Based in
- Vista, United States
- Founded
- 1948
- Company page
- Tools found
- 43
- Categories
- 17
- Oldest proven tool
- Nov 2018
- Last checked
- Oct 2026
Dr. Bronner's's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
2 tools, where the bytes are served from
Hosting & Cloud
CDN & Edge
Application
10 tools, what the product is built with
Frontend
Payments & Billing
Data & Observability
7 tools, what they measure and store
Monitoring
Flags & Experiments
Go-to-market
17 tools, how they find and keep customers
Website & CMS
Marketing
Sales & CRM
Support & Docs
Company Ops
7 tools, what the team runs on day to day
Email Delivery
Workspace
Security & Compliance
What changed at Dr. Bronner's
Dr. Bronner's tech stack FAQ
What tools does Dr. Bronner's use?
As of October 2026, runsonwhat has found 43 tools at Dr. Bronner's (drbronner.com) in public records. Edge & Hosting: Cloudflare and WP Engine. Application: Vimeo, YouTube and Google Maps. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, SendGrid and Mailchimp Transactional. Last checked October 10, 2026.
What cloud does Dr. Bronner's run on?
Dr. Bronner's uses WP Engine for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found WP Engine through a subdomain that points at WP Engine, and Dr. Bronner's has used it since at least June 2022. WP Engine is used by 49,729 companies runsonwhat tracks.
What CRM does Dr. Bronner's use?
Dr. Bronner's uses Salesforce for its CRM, according to runsonwhat (October 2026). runsonwhat found Salesforce through email records that authorize Salesforce and code on drbronner.com. Salesforce is used by 32,928 companies runsonwhat tracks.
What email provider does Dr. Bronner's use?
Dr. Bronner's uses Microsoft 365 for email and office software, alongside Exclaimer, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 694,652 companies runsonwhat tracks.
What does Dr. Bronner's use for customer support?
Dr. Bronner's uses Zendesk for customer support and documentation, alongside Gorgias, according to runsonwhat (October 2026). runsonwhat found Zendesk through email records that authorize Zendesk and code on drbronner.com. Zendesk is used by 40,283 companies runsonwhat tracks.
What payment provider does Dr. Bronner's use?
Dr. Bronner's uses PayPal for payments and billing, according to runsonwhat (October 2026). runsonwhat found PayPal through PayPal code on drbronner.com. PayPal is used by 33,569 companies runsonwhat tracks.
How long has Dr. Bronner's used Shopify?
Dr. Bronner's has used Shopify since at least November 2018, going by the first public certificate of the drbronner.com subdomain that points at Shopify. Other long-running tools at Dr. Bronner's include WP Engine (since June 2022).
Does Dr. Bronner's use Cloudflare?
Yes. runsonwhat found Cloudflare at Dr. Bronner's through DNS records that point at Cloudflare and code on drbronner.com. Cloudflare is a CDN & Edge tool used by 685,975 companies runsonwhat tracks.
Does Dr. Bronner's use AI tools?
Yes. runsonwhat has found Anthropic and OpenAI at Dr. Bronner's; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Dr. Bronner's may use more AI tools than these.
Which companies have a tech stack similar to Dr. Bronner's's?
The companies with the stacks most like Dr. Bronner's' are Stanley 1913, Hiya Health | Essential Super Nutrients for Kids, Farberware Cookware and ALEX AND ANI, according to runsonwhat (October 2026). Each shares 12 to 15 tools with Dr. Bronner's, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what Dr. Bronner's uses?
runsonwhat reads public records only. Of the 43 tools at Dr. Bronner's, 27 were found through code on drbronner.com, 8 through email records, 5 through DNS records, 2 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and drbronner.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.