Dakota's tech stack
What does Dakota use?
Dakota (dakota.com) uses at least 26 tools we can see from public records, including Vercel for hosting, Microsoft 365 for email and documents, HubSpot for sales and Google Analytics for analytics. Last checked .
- Industry
- Financial Services
- Size
- 11–50 employees
- Based in
- Bryn Mawr, United States
- Founded
- 2006
- Company page
- Tools found
- 26
- Categories
- 15
- Oldest proven tool
- Apr 2026
- Last checked
- Oct 2026
Dakota's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
3 tools, where the bytes are served from
Application
5 tools, what the product is built with
Data & Observability
4 tools, what they measure and store
Go-to-market
8 tools, how they find and keep customers
Website & CMS
Ads & Pixels
Sales & CRM
Company Ops
6 tools, what the team runs on day to day
Email Delivery
Finance & Legal
Security & Compliance
What changed at Dakota
Companies like Dakota also use
Tools common among companies with a similar stack that we haven't found at Dakota.
Companies with a stack like Dakota's
Ranked by shared tools, with rare tools counting more.
Four FacetsMarketing and Advertising · 11–50 people6in common
Surf SynergyHealth, Wellness and Fitness · 11–50 people10in common
AHM InsightsManagement Consulting · 11–50 people16in common
RouxbeE-learning · 11–50 people13in common
De Soi, Inc.Food & Beverages · 11–50 people11in common
Clean Spaces Cleaning ServicesOnline Media · 11–50 people7in common
CALOG Transportes is under maintenance - We are doing some work on our site. Please come back later. We'll be up and running in no time.Logistics and Supply Chain · 11–50 people15in common
TalkrouteTelecommunications · 11–50 people13in common
More Financial Services companies
Other Financial Services companies we've checked.
Dakota tech stack FAQ
What tools does Dakota use?
As of October 2026, runsonwhat has found 26 tools at Dakota (dakota.com) in public records. Edge & Hosting: Cloudflare, GoDaddy and Vercel. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics, Google Tag Manager and web-vitals. Go-to-market: Google Ads, LinkedIn Insight Tag and HubSpot. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked October 20, 2026.
What cloud does Dakota run on?
Dakota uses Vercel for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Vercel through a subdomain that points at Vercel. Vercel is used by 49,740 companies runsonwhat tracks.
What CRM does Dakota use?
Dakota uses HubSpot for its CRM, alongside Salesforce, according to runsonwhat (October 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and code on dakota.com. HubSpot is used by 95,245 companies runsonwhat tracks.
What email provider does Dakota use?
Dakota uses Microsoft 365 for email and office software, alongside Google Workspace and Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 715,528 companies runsonwhat tracks.
What analytics tools does Dakota use?
Dakota uses Google Analytics for analytics, alongside Google Tag Manager and Lucky Orange, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on dakota.com. Google Analytics is used by 895,155 companies runsonwhat tracks.
What is Dakota's website built with?
Dakota uses HubSpot CMS for its website, according to runsonwhat (October 2026). runsonwhat found HubSpot CMS through a subdomain that points at HubSpot CMS and code on dakota.com. HubSpot CMS is used by 33,514 companies runsonwhat tracks.
How long has Dakota used Marketo?
Dakota has used Marketo since at least April 2026, going by the first public certificate of the dakota.com subdomain that points at Marketo.
Does Dakota use jQuery?
Yes. runsonwhat found jQuery at Dakota through jQuery code on dakota.com. jQuery is a Frontend tool used by 923,638 companies runsonwhat tracks.
Which companies have a tech stack similar to Dakota's?
The companies with the stacks most like Dakota's are Four Facets, Surf Synergy, AHM Insights and Rouxbe, according to runsonwhat (October 2026). Each shares 6 to 16 tools with Dakota, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what Dakota uses?
runsonwhat reads public records only. Of the 26 tools at Dakota, 12 were found through code on dakota.com, 6 through DNS records, 4 through email records and 4 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and dakota.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.