runsonwhat

Burberry's tech stack

What does Burberry use?

Burberry (burberry.com) uses at least 44 tools we can see from public records, including Amazon Web Services for hosting, Microsoft 365 for email and documents, LivePerson for customer support and Google Analytics for analytics. Last checked .

Industry
Textile and Clothing
Size
5,001–10,000 employees
Based in
Pinheiro Da Cruz, United Kingdom
Founded
1856
LinkedIn
Company page
Tools found
44
Categories
19
Layers
5 of 5
Changes seen
1

Burberry's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

2 tools, where the bytes are served from

CDN & Edge

Application

7 tools, what the product is built with

Data & Observability

6 tools, what they measure and store

Company Ops

15 tools, what the team runs on day to day

What changed at Burberry

Recent starts and stops

  1. StartedAnthropic

Burberry tech stack FAQ

What tools does Burberry use?

As of October 2026, runsonwhat has found 44 tools at Burberry (burberry.com) in public records. Edge & Hosting: Amazon Web Services and Akamai. Application: React, Next.js and Anthropic. Data & Observability: Google Analytics, New Relic and Optimizely. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, SendGrid and Apple Business. Last checked October 20, 2026.

What cloud does Burberry run on?

Burberry uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through a subdomain that points at Amazon Web Services and code on burberry.com. Amazon Web Services is used by 145,605 companies runsonwhat tracks.

What email provider does Burberry use?

Burberry uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and code on burberry.com. Microsoft 365 is used by 710,117 companies runsonwhat tracks.

What does Burberry use for customer support?

Burberry uses LivePerson for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found LivePerson through LivePerson code on burberry.com. LivePerson is used by 646 companies runsonwhat tracks.

What payment provider does Burberry use?

Burberry uses PayPal for payments and billing, alongside Klarna and Global-e, according to runsonwhat (October 2026). runsonwhat found PayPal through PayPal code on burberry.com. PayPal is used by 34,321 companies runsonwhat tracks.

What analytics tools does Burberry use?

Burberry uses Google Analytics for analytics, alongside Contentsquare and Naver Analytics, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on burberry.com. Google Analytics is used by 878,057 companies runsonwhat tracks.

Does Burberry use Google Ads?

Yes. runsonwhat found Google Ads at Burberry through Google Ads code on burberry.com. Google Ads is a Ads & Pixels tool used by 497,029 companies runsonwhat tracks.

Does Burberry use AI tools?

Yes. runsonwhat has found Anthropic and OpenAI at Burberry; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Burberry may use more AI tools than these.

Has Burberry changed tools recently?

Yes. On runsonwhat's rechecks, Burberry started using Anthropic (latest on October 11, 2026). A change counts only between two checks of burberry.com done the same way.

Which companies have a tech stack similar to Burberry's?

The companies with the stacks most like Burberry's are Stella McCartney, Longchamp, a luxury French brand, Georg Jensen and Rolex, according to runsonwhat (October 2026). Each shares 12 to 17 tools with Burberry, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what Burberry uses?

runsonwhat reads public records only. Of the 44 tools at Burberry, 20 were found through code on burberry.com, 17 through DNS records, 5 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and burberry.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.