Rolex's tech stack
What does Rolex use?
Rolex (rolex.com) uses at least 40 tools we can see from public records, including Microsoft Azure for hosting, Microsoft 365 for email and documents, Hotjar for analytics and Stripe for payments. Last checked .
- Industry
- Precision Engineering and Optical
- Size
- 5,001–10,000 employees
- Based in
- Les Acacias, Switzerland
- Founded
- 1905
- Company page
- Tools found
- 40
- Categories
- 19
- Layers
- 5 of 5
- Changes seen
- 2
Rolex's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
4 tools, where the bytes are served from
Application
7 tools, what the product is built with
Frontend
Auth & Identity
Backend & Database
Payments & Billing
Search
Media & UI
Data & Observability
5 tools, what they measure and store
Monitoring
Data Pipeline
Go-to-market
7 tools, how they find and keep customers
Company Ops
17 tools, what the team runs on day to day
Workspace
Dev Tools
Finance & Legal
Security & Compliance
What changed at Rolex
Recent starts and stops
- StartedDynamics 365 Customer Insights
- StartedPexip
Rolex tech stack FAQ
What tools does Rolex use?
As of October 2026, runsonwhat has found 40 tools at Rolex (rolex.com) in public records. Edge & Hosting: Cloudflare, Microsoft Azure and Akamai. Application: GSAP, React and Stripe. Data & Observability: Hotjar, Adobe Experience Platform Tags and Adobe Analytics. Go-to-market: Meta Pixel, LinkedIn Insight Tag and LiveRamp. Company Ops: Microsoft 365, Apple Business and Atlassian. Last checked October 9, 2026.
What cloud does Rolex run on?
Rolex uses Microsoft Azure for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Microsoft Azure through a subdomain that points at Microsoft Azure. Microsoft Azure is used by 44,195 companies runsonwhat tracks.
What email provider does Rolex use?
Rolex uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and code on rolex.com. Microsoft 365 is used by 693,184 companies runsonwhat tracks.
What payment provider does Rolex use?
Rolex uses Stripe for payments and billing, according to runsonwhat (October 2026). runsonwhat found Stripe through a DNS verification record for Stripe and code on rolex.com. Stripe is used by 24,806 companies runsonwhat tracks.
What analytics tools does Rolex use?
Rolex uses Hotjar for analytics, alongside Adobe Analytics and Contentsquare, according to runsonwhat (October 2026). runsonwhat found Hotjar through Hotjar code on rolex.com. Hotjar is used by 57,900 companies runsonwhat tracks.
What marketing software does Rolex use?
Rolex uses Dynamics 365 Customer Insights for marketing, according to runsonwhat (October 2026). runsonwhat found Dynamics 365 Customer Insights through a DNS verification record for Dynamics 365 Customer Insights. Dynamics 365 Customer Insights is used by 5,503 companies runsonwhat tracks.
Does Rolex use Cloudflare?
Yes. runsonwhat found Cloudflare at Rolex through Cloudflare code on rolex.com. Cloudflare is a CDN & Edge tool used by 671,621 companies runsonwhat tracks.
Has Rolex changed tools recently?
Yes. On runsonwhat's rechecks, Rolex started using Dynamics 365 Customer Insights and Pexip (latest on October 9, 2026). A change counts only between two checks of rolex.com done the same way.
Which companies have a tech stack similar to Rolex's?
The companies with the stacks most like Rolex's are Tudor Watches, Reinvented with Accenture, PenguinRandomhouse.com and Marks & Spencer, according to runsonwhat (October 2026). Each shares 7 to 19 tools with Rolex, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what Rolex uses?
runsonwhat reads public records only. Of the 40 tools at Rolex, 22 were found through DNS records, 11 through code on rolex.com, 5 through subdomains that point at the vendor and 2 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and rolex.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.