ADARA's tech stack
What does ADARA use?
ADARA (adara.com) uses at least 36 tools we can see from public records, including WP Engine for hosting, Microsoft 365 for email and documents, Salesforce for sales and Freshdesk for customer support. Last checked .
- Industry
- Software
- Size
- 201–1,000 employees
- Based in
- Palo Alto, United States
- Founded
- 2009
- Company page
- Tools found
- 36
- Categories
- 18
- Oldest proven tool
- Oct 2017
- Last checked
- Oct 2026
ADARA's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
2 tools, where the bytes are served from
Hosting & Cloud
CDN & Edge
Application
5 tools, what the product is built with
Frontend
Auth & Identity
Backend & Database
Media & UI
Data & Observability
4 tools, what they measure and store
Go-to-market
13 tools, how they find and keep customers
Website & CMS
Sales & CRM
Support & Docs
Company Ops
12 tools, what the team runs on day to day
Email Delivery
Collaboration
Dev Tools
Finance & Legal
Security & Compliance
What changed at ADARA
ADARA tech stack FAQ
What tools does ADARA use?
As of October 2026, runsonwhat has found 36 tools at ADARA (adara.com) in public records. Edge & Hosting: Fastly and WP Engine. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, Google Workspace and reCAPTCHA. Last checked October 7, 2026.
What cloud does ADARA run on?
ADARA uses WP Engine for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found WP Engine through a subdomain that points at WP Engine and code on adara.com, and ADARA has used it since at least December 2021. WP Engine is used by 50,636 companies runsonwhat tracks.
What CRM does ADARA use?
ADARA uses Salesforce for its CRM, alongside Factors.ai, according to runsonwhat (October 2026). runsonwhat found Salesforce through email records that authorize Salesforce and code on adara.com. Salesforce is used by 33,478 companies runsonwhat tracks.
What email provider does ADARA use?
ADARA uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 701,702 companies runsonwhat tracks.
What does ADARA use for customer support?
ADARA uses Freshdesk for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Freshdesk through a subdomain that points at Freshdesk, and ADARA has used it since at least October 2017. Freshdesk is used by 12,212 companies runsonwhat tracks.
What analytics tools does ADARA use?
ADARA uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Pendo, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on adara.com. Google Analytics is used by 852,516 companies runsonwhat tracks.
How long has ADARA used Freshdesk?
ADARA has used Freshdesk since at least October 2017, going by the first public certificate of the adara.com subdomain that points at Freshdesk. Other long-running tools at ADARA include Pardot (since October 2018), Auth0 (since January 2020) and WP Engine (since December 2021).
Does ADARA use jQuery?
Yes. runsonwhat found jQuery at ADARA through jQuery code on adara.com. jQuery is a Frontend tool used by 897,103 companies runsonwhat tracks.
Which companies have a tech stack similar to ADARA's?
The companies with the stacks most like ADARA's are TogetherWork, Certn, Vasion and Reputation.com, according to runsonwhat (October 2026). Each shares 10 to 19 tools with ADARA, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what ADARA uses?
runsonwhat reads public records only. Of the 36 tools at ADARA, 16 were found through code on adara.com, 9 through DNS records, 6 through email records and 5 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and adara.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.