Watson's's tech stack
What does Watson's use?
Watson's (watsons.com) uses at least 33 tools we can see from public records, including Platform.sh for hosting, HubSpot for sales, PayPal for payments and HubSpot CMS for its website. Watson's has used HubSpot since Dec 2018, going by certificate records. Last checked .
- Industry
- Retail
- Size
- 201–1,000 employees
- Based in
- Sharonville, United States
- Founded
- 1967
- Company page
- Tools found
- 33
- Categories
- 15
- Oldest proven tool
- Dec 2018
- Last checked
- Nov 2026
Watson's's stack, layer by layer
Of 33 tools, 22 came from website code, 4 from DNS verification records, 3 from email records and 4 from other records. Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
4 tools, where the bytes are served from
Hosting & Cloud
CDN & Edge
Application
7 tools, what the product is built with
Frontend
Payments & Billing
Data & Observability
4 tools, what they measure and store
Monitoring
Flags & Experiments
Go-to-market
11 tools, how they find and keep customers
Company Ops
7 tools, what the team runs on day to day
Email Delivery
Workspace
Security & Compliance
What changed at Watson's
Using since
Dates come from the first certificate of the subdomain that points at the tool.
Watson's tech stack FAQ
What tools does Watson's use?
As of November 2026, runsonwhat has found 33 tools at Watson's (watsons.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Fastly. Application: jQuery, Google Fonts and Vimeo. Data & Observability: Google Analytics, Google Tag Manager and New Relic. Go-to-market: Google Ads, Meta Pixel and HubSpot. Company Ops: Microsoft 365, reCAPTCHA and SendGrid. Last checked November 2, 2026.
What cloud does Watson's run on?
Watson's uses Amazon Web Services for hosting and cloud infrastructure, alongside Platform.sh, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on watsons.com. Amazon Web Services is used by 147,195 companies runsonwhat tracks.
What CRM does Watson's use?
Watson's uses HubSpot for its CRM, according to runsonwhat (November 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records, and Watson's has used it since at least December 2018. HubSpot is used by 97,136 companies runsonwhat tracks.
What email provider does Watson's use?
Watson's uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365. Microsoft 365 is used by 727,583 companies runsonwhat tracks.
What payment provider does Watson's use?
Watson's uses PayPal for payments and billing, alongside Braintree, according to runsonwhat (November 2026). runsonwhat found PayPal through PayPal code on watsons.com. PayPal is used by 35,170 companies runsonwhat tracks.
What analytics tools does Watson's use?
Watson's uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on watsons.com. Google Analytics is used by 905,546 companies runsonwhat tracks.
How long has Watson's used HubSpot?
Watson's has used HubSpot since at least December 2018, going by the first public certificate of the watsons.com subdomain that points at HubSpot. Other long-running tools at Watson's include HubSpot CMS (since December 2018).
Does Watson's use jQuery?
Yes. runsonwhat found jQuery at Watson's through jQuery code on watsons.com. jQuery is a Frontend tool used by 929,345 companies runsonwhat tracks.
Which companies have a tech stack similar to Watson's's?
The companies with the stacks most like Watson's' are Moeder en Kind, Mammut Store, Potros and Wittkieffer, according to runsonwhat (November 2026). Each shares 8 to 18 tools with Watson's, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what Watson's uses?
runsonwhat reads public records only. Of the 33 tools at Watson's, 22 were found through code on watsons.com, 5 through DNS records, 3 through email records and 3 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and watsons.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.