runsonwhat

Dealer Spike's tech stack

What does Dealer Spike use?

Dealer Spike (trailercentral.com) uses at least 33 tools we can see from public records, including Microsoft 365 for email and documents, Salesforce for sales, Zendesk for customer support and Google Analytics for analytics. Last checked .

Industry
Software
Size
51–200 employees
Based in
Grand Rapids, United States
Founded
2011
LinkedIn
Company page
Tools found
33
Categories
15
Oldest proven tool
Feb 2019
Last checked
Oct 2026

Dealer Spike's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

2 tools, where the bytes are served from

Application

3 tools, what the product is built with

Data & Observability

2 tools, what they measure and store

What changed at Dealer Spike

Using since

Dates come from the first certificate of the subdomain that points at the tool.

  1. Zendesk
  2. Pardot

Dealer Spike tech stack FAQ

What tools does Dealer Spike use?

As of October 2026, runsonwhat has found 33 tools at Dealer Spike (trailercentral.com) in public records. Edge & Hosting: Cloudflare and Amazon Route 53. Application: jQuery, Anthropic and OpenAI. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked October 5, 2026.

What CRM does Dealer Spike use?

Dealer Spike uses Salesforce for its CRM, alongside 6sense, according to runsonwhat (October 2026). runsonwhat found Salesforce through email records that authorize Salesforce. Salesforce is used by 32,921 companies runsonwhat tracks.

What email provider does Dealer Spike use?

Dealer Spike uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 694,600 companies runsonwhat tracks.

What does Dealer Spike use for customer support?

Dealer Spike uses Zendesk for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Zendesk through a subdomain that points at Zendesk and email records, and Dealer Spike has used it since at least February 2019. Zendesk is used by 40,234 companies runsonwhat tracks.

What analytics tools does Dealer Spike use?

Dealer Spike uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on trailercentral.com. Google Analytics is used by 830,152 companies runsonwhat tracks.

What is Dealer Spike's website built with?

Dealer Spike uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on trailercentral.com. WordPress is used by 567,702 companies runsonwhat tracks.

How long has Dealer Spike used Zendesk?

Dealer Spike has used Zendesk since at least February 2019, going by the first public certificate of the trailercentral.com subdomain that points at Zendesk. Other long-running tools at Dealer Spike include Pardot (since February 2024).

Does Dealer Spike use jQuery?

Yes. runsonwhat found jQuery at Dealer Spike through jQuery code on trailercentral.com. jQuery is a Frontend tool used by 878,521 companies runsonwhat tracks.

Does Dealer Spike use AI tools?

Yes. runsonwhat has found Anthropic and OpenAI at Dealer Spike; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Dealer Spike may use more AI tools than these.

Which companies have a tech stack similar to Dealer Spike's?

The companies with the stacks most like Dealer Spike's are LeadVenture, Wellspring, Qlik and Vertiv Network Power - Avocent, according to runsonwhat (October 2026). Each shares 10 to 23 tools with Dealer Spike, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what Dealer Spike uses?

runsonwhat reads public records only. Of the 33 tools at Dealer Spike, 13 were found through DNS records, 11 through code on trailercentral.com, 7 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and trailercentral.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.