Rokt's tech stack
What does Rokt use?
Rokt (rokt.com) uses at least 62 tools we can see from public records, including Amazon Web Services for hosting, Microsoft 365 for email and documents, HubSpot for sales and Zendesk for customer support. Last checked .
“Ecommerce technology platform powering 13B+ transactions annually. AI-driven relevance in the Transaction Moment™ drives incremental profit, customer acquisition, and enhanced CX for 30,000+ global brands.”
- Industry
- E-commerce
- Size
- 201–1,000 employees
- Based in
- New York, United States
- Founded
- 2012
- Company page
- Tools found
- 62
- Categories
- 23
- Oldest proven tool
- Sep 2017
- Last checked
- Oct 2026
Rokt's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
5 tools, where the bytes are served from
Hosting & Cloud
CDN & Edge
Application
9 tools, what the product is built with
Frontend
Auth & Identity
Data & Observability
5 tools, what they measure and store
Monitoring
Flags & Experiments
Data Pipeline
Go-to-market
19 tools, how they find and keep customers
Website & CMS
Ads & Pixels
Sales & CRM
Support & Docs
Company Ops
24 tools, what the team runs on day to day
Email Delivery
Dev Tools
Finance & Legal
Security & Compliance
Other traces
What changed at Rokt
Rokt tech stack FAQ
What tools does Rokt use?
As of October 2026, runsonwhat has found 62 tools at Rokt (rokt.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Amazon Route 53. Application: jQuery, Vimeo and GSAP. Data & Observability: Google Analytics, Google Tag Manager and Sentry. Go-to-market: Google Ads, Meta Pixel and Mailchimp. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked October 9, 2026.
What cloud does Rokt run on?
Rokt uses Amazon Web Services for hosting and cloud infrastructure, alongside Netlify, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on rokt.com. Amazon Web Services is used by 143,920 companies runsonwhat tracks.
What CRM does Rokt use?
Rokt uses HubSpot for its CRM, alongside Bombora and 6sense, according to runsonwhat (October 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records, and Rokt has used it since at least October 2017. HubSpot is used by 89,795 companies runsonwhat tracks.
What email provider does Rokt use?
Rokt uses Microsoft 365 for email and office software, alongside Google Workspace and Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 694,546 companies runsonwhat tracks.
What does Rokt use for customer support?
Rokt uses Zendesk for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Zendesk through email records that authorize Zendesk and code on rokt.com. Zendesk is used by 40,122 companies runsonwhat tracks.
What analytics tools does Rokt use?
Rokt uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on rokt.com. Google Analytics is used by 817,013 companies runsonwhat tracks.
How long has Rokt used EasyRedir?
Rokt has used EasyRedir since at least September 2017, going by the first public certificate of the rokt.com subdomain that points at EasyRedir. Other long-running tools at Rokt include HubSpot (since October 2017), HubSpot CMS (since October 2017) and Netlify (since January 2018).
Does Rokt use jQuery?
Yes. runsonwhat found jQuery at Rokt through jQuery code on rokt.com. jQuery is a Frontend tool used by 863,467 companies runsonwhat tracks.
Does Rokt use AI tools?
Yes. runsonwhat has found Anthropic and OpenAI at Rokt; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Rokt may use more AI tools than these.
Which companies have a tech stack similar to Rokt's?
The companies with the stacks most like Rokt's are LiveRamp, Floqast, Immersive and BeyondTrust, according to runsonwhat (October 2026). Each shares 21 to 27 tools with Rokt, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what Rokt uses?
runsonwhat reads public records only. Of the 62 tools at Rokt, 25 were found through code on rokt.com, 23 through DNS records, 8 through subdomains that point at the vendor, 5 through email records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and rokt.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.