runsonwhat

PenguinData's tech stack

What does PenguinData use?

PenguinData (penguindata.com) uses at least 23 tools we can see from public records, including Amazon Web Services for hosting, Microsoft 365 for email and documents, HubSpot for sales and Google Analytics for analytics. Last checked .

Industry
Software
Size
11–50 employees
Based in
Richardson, United States
Founded
2006
LinkedIn
Company page
Re-check liveVisit penguindata.com
Tools found
23
Categories
12
Layers
5 of 5
Last checked
Oct 2026

PenguinData's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

3 tools, where the bytes are served from

Hosting & Cloud

CDN & Edge

DNS

Application

5 tools, what the product is built with

AI

Media & UI

Data & Observability

2 tools, what they measure and store

Analytics

Go-to-market

8 tools, how they find and keep customers

Marketing

Ads & Pixels

Sales & CRM

Company Ops

5 tools, what the team runs on day to day

Workspace

Collaboration

Security & Compliance

Companies like PenguinData also use

Tools common among companies with a similar stack that we haven't found at PenguinData.

Companies with a stack like PenguinData's

Ranked by shared tools, with rare tools counting more.

More Software companies

Other Software companies we've checked.

PenguinData tech stack FAQ

What tools does PenguinData use?

As of October 2026, runsonwhat has found 23 tools at PenguinData (penguindata.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Amazon Route 53. Application: Google Fonts, Font Awesome and YouTube. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Microsoft 365, reCAPTCHA and Apple Business. Last checked October 20, 2026.

What cloud does PenguinData run on?

PenguinData uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on penguindata.com. Amazon Web Services is used by 146,076 companies runsonwhat tracks.

What CRM does PenguinData use?

PenguinData uses HubSpot for its CRM, alongside ZoomInfo, according to runsonwhat (October 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on penguindata.com. HubSpot is used by 94,951 companies runsonwhat tracks.

What email provider does PenguinData use?

PenguinData uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 715,836 companies runsonwhat tracks.

What analytics tools does PenguinData use?

PenguinData uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on penguindata.com. Google Analytics is used by 890,730 companies runsonwhat tracks.

What marketing software does PenguinData use?

PenguinData uses Pardot for marketing, alongside Moosend, according to runsonwhat (October 2026). runsonwhat found Pardot through a DNS verification record for Pardot and a subdomain. Pardot is used by 20,459 companies runsonwhat tracks.

Does PenguinData use Google Fonts?

Yes. runsonwhat found Google Fonts at PenguinData through Google Fonts code on penguindata.com. Google Fonts is a Media & UI tool used by 816,524 companies runsonwhat tracks.

Which companies have a tech stack similar to PenguinData's?

The companies with the stacks most like PenguinData's are Benchmark Email, Bizom, Onit! and Aiki Secure, according to runsonwhat (October 2026). Each shares 3 to 15 tools with PenguinData, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what PenguinData uses?

runsonwhat reads public records only. Of the 23 tools at PenguinData, 13 were found through code on penguindata.com, 7 through DNS records, 2 through email records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and penguindata.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.