runsonwhat

Optica's tech stack

What does Optica use?

Optica (optica.org) uses at least 31 tools we can see from public records, including Salesforce for sales, Pardot for marketing, KnowBe4 for security and Anthropic for AI. Optica started using OpenAI in Oct 2026 and has used Pardot since Feb 2025, going by certificate records. Last checked .

LinkedIn
Company page
Re-check liveVisit optica.org
Tools found
31
Categories
15
Oldest proven tool
Feb 2025
Changes seen
1

Optica's stack, layer by layer

Of 31 tools, 16 came from website code, 13 from DNS verification records, 1 from email records and 1 from other records. Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

2 tools, where the bytes are served from

Hosting & Cloud

CDN & Edge

Application

7 tools, what the product is built with

Frontend

AI

Search

Media & UI

Data & Observability

2 tools, what they measure and store

Analytics

Go-to-market

11 tools, how they find and keep customers

Marketing

Ads & Pixels

Sales & CRM

Company Ops

9 tools, what the team runs on day to day

Workspace

Collaboration

Dev Tools

Finance & Legal

Security & Compliance

What changed at Optica

Recent starts and stops

  1. StartedOpenAI

Using since

Dates come from the first certificate of the subdomain that points at the tool.

  1. Pardot

Companies like Optica also use

Tools common among companies with a similar stack that we haven't found at Optica.

Companies with a stack like Optica's

Ranked by shared tools, with rare tools counting more.

Optica tech stack FAQ

What tools does Optica use?

As of November 2026, runsonwhat has found 31 tools at Optica (optica.org) in public records. Edge & Hosting: Cloudflare and Amazon Web Services. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Microsoft 365, Apple Business and Atlassian. Last checked November 8, 2026.

What cloud does Optica run on?

Optica uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on optica.org. Amazon Web Services is used by 147,453 companies runsonwhat tracks.

What CRM does Optica use?

Optica uses Salesforce for its CRM, according to runsonwhat (November 2026). runsonwhat found Salesforce through email records that authorize Salesforce. Salesforce is used by 35,431 companies runsonwhat tracks.

What email provider does Optica use?

Optica uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 734,150 companies runsonwhat tracks.

What analytics tools does Optica use?

Optica uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on optica.org. Google Analytics is used by 903,925 companies runsonwhat tracks.

What marketing software does Optica use?

Optica uses Pardot for marketing, alongside LinkedIn, according to runsonwhat (November 2026). runsonwhat found Pardot through a subdomain that points at Pardot and a DNS verification record, and Optica has used it since at least February 2025. Pardot is used by 21,024 companies runsonwhat tracks.

How long has Optica used Pardot?

Optica has used Pardot since at least February 2025, going by the first public certificate of the optica.org subdomain that points at Pardot.

Does Optica use jQuery?

Yes. runsonwhat found jQuery at Optica through jQuery code on optica.org. jQuery is a Frontend tool used by 927,222 companies runsonwhat tracks.

Does Optica use AI tools?

Yes. runsonwhat has found Anthropic and OpenAI at Optica; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Optica may use more AI tools than these.

Has Optica changed tools recently?

Yes. On runsonwhat's rechecks, Optica started using OpenAI (latest on October 31, 2026). A change counts only between two checks of optica.org done the same way.

Which companies have a tech stack similar to Optica's?

The companies with the stacks most like Optica's are BNP Engage, IT Is Written, AHM Insights and DGroupe, according to runsonwhat (November 2026). Each shares 8 to 15 tools with Optica, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what Optica uses?

runsonwhat reads public records only. Of the 31 tools at Optica, 16 were found through code on optica.org, 13 through DNS records, 1 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and optica.org about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.