NI's tech stack
What does NI use?
NI (ni.com) uses at least 45 tools we can see from public records, including Microsoft 365 for email and documents, Salesforce for sales, Google Analytics for analytics and Adobe Experience Manager for its website. Last checked .
- Industry
- IT Services
- Size
- 5,001–10,000 employees
- Based in
- Austin, United States
- Founded
- 1976
- Company page
- Tools found
- 45
- Categories
- 17
- Layers
- 5 of 5
- Changes seen
- 1
NI's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
2 tools, where the bytes are served from
CDN & Edge
Application
3 tools, what the product is built with
Data & Observability
7 tools, what they measure and store
Monitoring
Analytics
Flags & Experiments
Go-to-market
13 tools, how they find and keep customers
Company Ops
20 tools, what the team runs on day to day
Email Delivery
Workspace
Collaboration
Dev Tools
People & HR
What changed at NI
Recent starts and stops
- StartedTraction Guest
NI tech stack FAQ
What tools does NI use?
As of October 2026, runsonwhat has found 45 tools at NI (ni.com) in public records. Edge & Hosting: Cloudflare and Fastly. Application: Vimeo and MongoDB Atlas. Data & Observability: Google Analytics, Google Tag Manager and Adobe Analytics. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, SendGrid and Apple Business. Last checked October 9, 2026.
What CRM does NI use?
NI uses Salesforce for its CRM, alongside 6sense, according to runsonwhat (October 2026). runsonwhat found Salesforce through a subdomain that points at Salesforce. Salesforce is used by 33,110 companies runsonwhat tracks.
What email provider does NI use?
NI uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 697,006 companies runsonwhat tracks.
What analytics tools does NI use?
NI uses Google Analytics for analytics, alongside Google Tag Manager, Adobe Analytics and Adobe Experience Platform, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on ni.com. Google Analytics is used by 844,999 companies runsonwhat tracks.
What is NI's website built with?
NI uses Adobe Experience Manager for its website, according to runsonwhat (October 2026). runsonwhat found Adobe Experience Manager through Adobe Experience Manager code on ni.com. Adobe Experience Manager is used by 4,121 companies runsonwhat tracks.
What marketing software does NI use?
NI uses Pardot for marketing, according to runsonwhat (October 2026). runsonwhat found Pardot through a DNS verification record for Pardot and email records. Pardot is used by 19,687 companies runsonwhat tracks.
Does NI use Cloudflare?
Yes. runsonwhat found Cloudflare at NI through DNS records that point at Cloudflare and code on ni.com. Cloudflare is a CDN & Edge tool used by 688,938 companies runsonwhat tracks.
Has NI changed tools recently?
Yes. On runsonwhat's rechecks, NI started using Traction Guest (latest on October 9, 2026). A change counts only between two checks of ni.com done the same way.
Which companies have a tech stack similar to NI's?
The companies with the stacks most like NI's are AMERICAN SYSTEMS, Texas Capital Bank, Emerson.com and Twilio, according to runsonwhat (October 2026). Each shares 10 to 25 tools with NI, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what NI uses?
runsonwhat reads public records only. Of the 45 tools at NI, 23 were found through DNS records, 16 through code on ni.com, 3 through email records, 2 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and ni.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.