Lane 201's tech stack
What does Lane 201 use?
Lane 201 (lane201.com) uses at least 35 tools we can see from public records, including Matomo for analytics, PayPal for payments, Shopify for its website and Klaviyo for marketing. Last checked .
“From urban and classic to workday and weekend, we recognize the importance of a diverse wardrobe and seek to provide trendy styles at a great price.”
- Industry
- Apparel & Fashion
- Size
- 11–50 employees
- Based in
- Fort Wayne, United States
- Founded
- 2015
- Company page
- Tools found
- 35
- Categories
- 14
- Layers
- 5 of 5
- Last checked
- Nov 2026
Lane 201's stack, layer by layer
Of 35 tools, 24 came from website code, 5 from email records, 3 from DNS verification records and 3 from other records. Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
3 tools, where the bytes are served from
Application
5 tools, what the product is built with
Frontend
Payments & Billing
Data & Observability
7 tools, what they measure and store
Monitoring
Analytics
Flags & Experiments
Go-to-market
14 tools, how they find and keep customers
Company Ops
6 tools, what the team runs on day to day
Companies like Lane 201 also use
Tools common among companies with a similar stack that we haven't found at Lane 201.
Companies with a stack like Lane 201's
Ranked by shared tools, with rare tools counting more.
PURPLE BRANDApparel & Fashion · 51–200 people15in common
Reduce EverydayConsumer Goods · 11–50 people16in common
Eu NaturalHealth, Wellness and Fitness · 11–50 people18in common
Back to the RootsFood · 11–50 people17in common
Urbanwalls Inc.Design · 11–50 people16in common
MoveXHealth, Wellness and Fitness · 11–50 people16in common
Stix Golf CoSporting Goods · 11–50 people22in common
Olive Oil LoversRetail · 11–50 people19in common
More Apparel & Fashion companies
Other Apparel & Fashion companies we've checked.
Lane 201 tech stack FAQ
What tools does Lane 201 use?
As of November 2026, runsonwhat has found 35 tools at Lane 201 (lane201.com) in public records. Edge & Hosting: Cloudflare, GoDaddy and Amazon Web Services. Application: jQuery, Google Fonts and Vimeo. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, Meta Pixel and Shopify. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked November 3, 2026.
What cloud does Lane 201 run on?
Lane 201 uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on lane201.com. Amazon Web Services is used by 147,090 companies runsonwhat tracks.
What email provider does Lane 201 use?
Lane 201 uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 725,027 companies runsonwhat tracks.
What payment provider does Lane 201 use?
Lane 201 uses PayPal for payments and billing, according to runsonwhat (November 2026). runsonwhat found PayPal through PayPal code on lane201.com. PayPal is used by 35,173 companies runsonwhat tracks.
What analytics tools does Lane 201 use?
Lane 201 uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Matomo, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on lane201.com. Google Analytics is used by 906,010 companies runsonwhat tracks.
What is Lane 201's website built with?
Lane 201 uses Shopify for its website, according to runsonwhat (November 2026). runsonwhat found Shopify through a subdomain that points at Shopify and DNS records. Shopify is used by 61,088 companies runsonwhat tracks.
Does Lane 201 use jQuery?
Yes. runsonwhat found jQuery at Lane 201 through jQuery code on lane201.com. jQuery is a Frontend tool used by 929,993 companies runsonwhat tracks.
Which companies have a tech stack similar to Lane 201's?
The companies with the stacks most like Lane 201's are PURPLE BRAND, Reduce Everyday, Eu Natural and Back to the Roots, according to runsonwhat (November 2026). Each shares 15 to 18 tools with Lane 201, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what Lane 201 uses?
runsonwhat reads public records only. Of the 35 tools at Lane 201, 24 were found through code on lane201.com, 5 through email records, 4 through DNS records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and lane201.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.