Centrical's tech stack
What does Centrical use?
Centrical (gameffective.com) uses at least 31 tools we can see from public records, including Microsoft 365 for email and documents, HubSpot for sales, Zendesk for customer support and Google Analytics for analytics. Last checked .
- Industry
- IT Services
- Size
- 11–50 employees
- Based in
- New York, United States
- Founded
- 2012
- Company page
- Tools found
- 31
- Categories
- 13
- Oldest proven tool
- Sep 2017
- Last checked
- Oct 2026
Centrical's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
2 tools, where the bytes are served from
CDN & Edge
Application
4 tools, what the product is built with
Data & Observability
4 tools, what they measure and store
Go-to-market
16 tools, how they find and keep customers
Website & CMS
Marketing
Ads & Pixels
Sales & CRM
Support & Docs
Company Ops
5 tools, what the team runs on day to day
Email Delivery
Workspace
Dev Tools
Security & Compliance
What changed at Centrical
Using since
Dates come from the first certificate of the subdomain that points at the tool.
Companies like Centrical also use
Tools common among companies with a similar stack that we haven't found at Centrical.
Companies with a stack like Centrical's
Ranked by shared tools, with rare tools counting more.
Makutu is now ANSIT Services · 11–50 people12in common
innovasolutionsIT Services · 10,000+ people15in common
LexisNexisIT Services · 51–200 people13in common
ValueLabsIT Services · 5,001–10,000 people14in common
HealthEdgeIT Services · 1,001–5,000 people13in common
DynatraceIT Services · 51–200 people9in common
UnisysIT Services · 201–1,000 people12in common
AbsoliconRenewables & Environment · 11–50 people10in common
More IT Services companies
Other IT Services companies we've checked.
Centrical tech stack FAQ
What tools does Centrical use?
As of October 2026, runsonwhat has found 31 tools at Centrical (gameffective.com) in public records. Edge & Hosting: Amazon Route 53 and Fastly. Application: Google Fonts, Font Awesome and Vimeo. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, Apple Business and Atlassian. Last checked October 20, 2026.
What CRM does Centrical use?
Centrical uses HubSpot for its CRM, alongside 6sense, according to runsonwhat (October 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and code on gameffective.com, and Centrical has used it since at least September 2017. HubSpot is used by 94,520 companies runsonwhat tracks.
What email provider does Centrical use?
Centrical uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 713,718 companies runsonwhat tracks.
What does Centrical use for customer support?
Centrical uses Zendesk for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Zendesk through email records that authorize Zendesk. Zendesk is used by 42,128 companies runsonwhat tracks.
What analytics tools does Centrical use?
Centrical uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Hotjar, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on gameffective.com. Google Analytics is used by 886,643 companies runsonwhat tracks.
What is Centrical's website built with?
Centrical uses WordPress for its website, alongside Yoast SEO and HubSpot CMS, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on gameffective.com. WordPress is used by 599,678 companies runsonwhat tracks.
How long has Centrical used HubSpot?
Centrical has used HubSpot since at least September 2017, going by the first public certificate of the gameffective.com subdomain that points at HubSpot. Other long-running tools at Centrical include HubSpot CMS (since September 2017).
Does Centrical use Google Fonts?
Yes. runsonwhat found Google Fonts at Centrical through Google Fonts code on gameffective.com. Google Fonts is a Media & UI tool used by 813,888 companies runsonwhat tracks.
Which companies have a tech stack similar to Centrical's?
The companies with the stacks most like Centrical's are Makutu is now ANS, innovasolutions, LexisNexis and ValueLabs, according to runsonwhat (October 2026). Each shares 12 to 15 tools with Centrical, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what Centrical uses?
runsonwhat reads public records only. Of the 31 tools at Centrical, 21 were found through code on gameffective.com, 5 through DNS records, 3 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and gameffective.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.