Circana's tech stack
What does Circana use?
Circana (circana.com) uses at least 36 tools we can see from public records, including Google Cloud for hosting, Microsoft 365 for email and documents, HubSpot for sales and Google Analytics for analytics. Last checked .
- Industry
- Market Research
- Size
- 5,001–10,000 employees
- Based in
- Chicago, United States
- Founded
- 2023
- Company page
- Tools found
- 36
- Categories
- 17
- Layers
- 5 of 5
- Last checked
- Oct 2026
Circana's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
4 tools, where the bytes are served from
Application
4 tools, what the product is built with
Data & Observability
5 tools, what they measure and store
Go-to-market
12 tools, how they find and keep customers
Company Ops
11 tools, what the team runs on day to day
Workspace
Collaboration
Dev Tools
People & HR
Security & Compliance
Circana tech stack FAQ
What tools does Circana use?
As of October 2026, runsonwhat has found 36 tools at Circana (circana.com) in public records. Edge & Hosting: Cloudflare, Google Cloud and Fastly. Application: GSAP, React and Anthropic. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, Apple Business and Proofpoint. Last checked October 20, 2026.
What cloud does Circana run on?
Circana uses Google Cloud for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Google Cloud through Google Cloud code on circana.com. Google Cloud is used by 75,741 companies runsonwhat tracks.
What CRM does Circana use?
Circana uses HubSpot for its CRM, alongside ZoomInfo, Demandbase and Salesloft, according to runsonwhat (October 2026). runsonwhat found HubSpot through HubSpot code on circana.com. HubSpot is used by 93,894 companies runsonwhat tracks.
What email provider does Circana use?
Circana uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 710,131 companies runsonwhat tracks.
What analytics tools does Circana use?
Circana uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Dynamics 365 Customer Voice, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on circana.com. Google Analytics is used by 878,941 companies runsonwhat tracks.
What is Circana's website built with?
Circana uses Wix for its website, according to runsonwhat (October 2026). runsonwhat found Wix through a subdomain that points at Wix and code on circana.com. Wix is used by 51,350 companies runsonwhat tracks.
Does Circana use Cloudflare?
Yes. runsonwhat found Cloudflare at Circana through Cloudflare code on circana.com. Cloudflare is a CDN & Edge tool used by 702,675 companies runsonwhat tracks.
Does Circana use AI tools?
Yes. runsonwhat has found Anthropic at Circana; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Circana may use more AI tools than these.
Which companies have a tech stack similar to Circana's?
The companies with the stacks most like Circana's are Twilio, Ericsson Canada, Kraft Heinz and Lam Research, according to runsonwhat (October 2026). Each shares 10 to 19 tools with Circana, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what Circana uses?
runsonwhat reads public records only. Of the 36 tools at Circana, 19 were found through code on circana.com, 12 through DNS records, 2 through email records, 2 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and circana.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.