What does Updater use?

As of October 2026, runsonwhat has found 45 tools at Updater (updater.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Amazon CloudFront. Application: Anthropic, OpenAI and Stripe. Data & Observability: Google Analytics, Google Tag Manager and Datadog. Go-to-market: WordPress, Google Ads and Yoast SEO. Company Ops: Google Workspace, SendGrid and Apple Business. Last checked October 25, 2026.

Updater uses Amazon Web Services for hosting and cloud infrastructure, alongside WP Engine, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through a subdomain that points at Amazon Web Services. Amazon Web Services is used by 145,982 companies runsonwhat tracks.

The sales tools runsonwhat has found at Updater are CallRail (October 2026); no CRM shows up in Updater's public records. runsonwhat found CallRail through CallRail code on updater.com. CallRail is used by 12,331 companies runsonwhat tracks.

Updater uses Google Workspace for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on updater.com. Google Workspace is used by 405,354 companies runsonwhat tracks.

Updater uses Zendesk for customer support and documentation, alongside ReadMe and Northpass, according to runsonwhat (October 2026). runsonwhat found Zendesk through a subdomain that points at Zendesk and email records, and Updater has used it since at least April 2018. Zendesk is used by 42,238 companies runsonwhat tracks.

Updater uses Stripe for payments and billing, according to runsonwhat (October 2026). runsonwhat found Stripe through a DNS verification record for Stripe and code on updater.com. Stripe is used by 29,201 companies runsonwhat tracks.

Updater has used Zendesk since at least April 2018, going by the first public certificate of the updater.com subdomain that points at Zendesk. Other long-running tools at Updater include Instapage (since August 2022), Auth0 (since March 2024) and SafeBase (since August 2024).

Yes. runsonwhat found Cloudflare at Updater through DNS records that point at Cloudflare and email records. Cloudflare is a CDN & Edge tool used by 707,904 companies runsonwhat tracks.

Yes. runsonwhat has found Anthropic and OpenAI at Updater; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Updater may use more AI tools than these.

Yes. On runsonwhat's rechecks, Updater stopped using Valimail (latest on October 18, 2026). A change counts only between two checks of updater.com done the same way.

The companies with the stacks most like Updater's are Netradyne, Zenoti, Freshworks and Displayr, according to runsonwhat (October 2026). Each shares 18 to 20 tools with Updater, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

runsonwhat reads public records only. Of the 45 tools at Updater, 21 were found through DNS records, 9 through code on updater.com, 8 through subdomains that point at the vendor and 7 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and updater.com about monthly.