runsonwhat

The Knot's tech stack

What does The Knot use?

The Knot (thenest.com) uses at least 55 tools we can see from public records, including Microsoft 365 for email and documents, ZoomInfo for sales, Google Analytics for analytics and WordPress for its website. Last checked .

Size
1–10 employees
Based in
New City, United States
LinkedIn
Company page
Re-check liveVisit thenest.com
Tools found
55
Categories
12
Layers
5 of 5
Last checked
Oct 2026

The Knot's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

1 tool, where the bytes are served from

CDN & Edge

Application

5 tools, what the product is built with

Frontend

AI

Media & UI

Data & Observability

2 tools, what they measure and store

Analytics

Go-to-market

37 tools, how they find and keep customers

Website & CMS

Marketing

Ads & Pixels

Sales & CRM

Company Ops

10 tools, what the team runs on day to day

Workspace

Dev Tools

Security & Compliance

Companies like The Knot also use

Tools common among companies with a similar stack that we haven't found at The Knot.

Companies with a stack like The Knot's

Ranked by shared tools, with rare tools counting more.

The Knot tech stack FAQ

What tools does The Knot use?

As of October 2026, runsonwhat has found 55 tools at The Knot (thenest.com) in public records. Edge & Hosting: Cloudflare. Application: Google Fonts, Tailwind CSS and Vue.js. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: WordPress, Google Ads and Yoast SEO. Company Ops: Microsoft 365, Google Workspace and reCAPTCHA. Last checked October 20, 2026.

What sales tools does The Knot use?

The sales tools runsonwhat has found at The Knot are ZoomInfo, Demandbase, Bombora and 6sense (October 2026); no CRM shows up in The Knot's public records. runsonwhat found ZoomInfo through ZoomInfo code on thenest.com.

What email provider does The Knot use?

The Knot uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 715,573 companies runsonwhat tracks.

What analytics tools does The Knot use?

The Knot uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on thenest.com. Google Analytics is used by 895,009 companies runsonwhat tracks.

What is The Knot's website built with?

The Knot uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on thenest.com. WordPress is used by 602,298 companies runsonwhat tracks.

What marketing software does The Knot use?

The Knot uses Sailthru for marketing, according to runsonwhat (October 2026). runsonwhat found Sailthru through Sailthru code on thenest.com. Sailthru is used by 933 companies runsonwhat tracks.

Does The Knot use Google Fonts?

Yes. runsonwhat found Google Fonts at The Knot through Google Fonts code on thenest.com. Google Fonts is a Media & UI tool used by 818,704 companies runsonwhat tracks.

Which companies have a tech stack similar to The Knot's?

The companies with the stacks most like The Knot's are Le HuffPost, HarperCollins Publishers UK, WIRED and RateMyProfessors, according to runsonwhat (October 2026). Each shares 10 to 37 tools with The Knot, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what The Knot uses?

runsonwhat reads public records only. Of the 55 tools at The Knot, 30 were found through code on thenest.com, 14 through website configuration files, 10 through DNS records and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and thenest.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.