SMU Athletics's tech stack
What does SMU Athletics use?
SMU Athletics (smumustangs.com) uses at least 42 tools we can see from public records, including Amazon Web Services for hosting, Google Analytics for analytics, Oracle Eloqua for marketing and Cloudflare for content delivery. Last checked .
- Industry
- Sports
- Size
- 201–1,000 employees
- Based in
- Dallas, United States
- Founded
- 1911
- Company page
- Tools found
- 42
- Categories
- 9
- Layers
- 5 of 5
- Last checked
- Oct 2026
SMU Athletics's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
2 tools, where the bytes are served from
Hosting & Cloud
CDN & Edge
Application
6 tools, what the product is built with
Data & Observability
5 tools, what they measure and store
Go-to-market
25 tools, how they find and keep customers
Marketing
Ads & Pixels
Google AdsWebsite
Microsoft AdsWebsite
Google Ad ManagerConfig
Microsoft XandrWebsite
The Trade DeskWebsite
LiveRampWebsite
CriteoWebsite
MagniteConfig
PubMaticConfig
OpenXWebsite
Amazon Publisher ServicesConfig
Amazon AdvertisingWebsite
Media.netConfig
Index ExchangeConfig
TripleLiftConfig
RTB HouseWebsite
Adobe AdvertisingWebsite
TeadsConfig
SharethroughConfig
ID5Website
33AcrossWebsite
NativoWebsite
LotameWebsite
TapadWebsite
Company Ops
4 tools, what the team runs on day to day
Security & Compliance
SMU Athletics tech stack FAQ
What tools does SMU Athletics use?
As of October 2026, runsonwhat has found 42 tools at SMU Athletics (smumustangs.com) in public records. Edge & Hosting: Cloudflare and Amazon Web Services. Application: jQuery, Google Fonts and YouTube. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, Microsoft Ads and Google Ad Manager. Company Ops: reCAPTCHA, UserWay and Imperva. Last checked October 20, 2026.
What cloud does SMU Athletics run on?
SMU Athletics uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on smumustangs.com. Amazon Web Services is used by 145,169 companies runsonwhat tracks.
What analytics tools does SMU Athletics use?
SMU Athletics uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and comScore, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on smumustangs.com. Google Analytics is used by 862,386 companies runsonwhat tracks.
What marketing software does SMU Athletics use?
SMU Athletics uses Oracle Eloqua for marketing, according to runsonwhat (October 2026). runsonwhat found Oracle Eloqua through a subdomain that points at Oracle Eloqua. Oracle Eloqua is used by 1,205 companies runsonwhat tracks.
Does SMU Athletics use jQuery?
Yes. runsonwhat found jQuery at SMU Athletics through jQuery code on smumustangs.com. jQuery is a Frontend tool used by 904,725 companies runsonwhat tracks.
Which companies have a tech stack similar to SMU Athletics's?
The companies with the stacks most like SMU Athletics' are The Sooner Club, NIU Athletics, UC Davis Athletics and Mercyhurst University Athletics, according to runsonwhat (October 2026). Each shares 18 to 35 tools with SMU Athletics, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what SMU Athletics uses?
runsonwhat reads public records only. Of the 42 tools at SMU Athletics, 31 were found through code on smumustangs.com, 9 through website configuration files and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and smumustangs.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.