runsonwhat

SmartAsset's tech stack

What does SmartAsset use?

SmartAsset (smartasset.com) uses at least 37 tools we can see from public records, including Amazon Web Services for hosting, Google Workspace for email and documents, Google Analytics for analytics and WordPress for its website. Last checked .

“Marketplace connecting consumers to financial advisors”

Industry
Fintech
Size
201–1,000 employees
Based in
Austin, United States
Founded
2010
LinkedIn
Company page
Re-check liveVisit smartasset.com
Tools found
37
Categories
16
Oldest proven tool
Mar 2025
Last checked
Oct 2026

SmartAsset's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

4 tools, where the bytes are served from

Hosting & Cloud

CDN & Edge

DNS

Application

9 tools, what the product is built with

Frontend

Backend & Database

AI

Media & UI

Data & Observability

5 tools, what they measure and store

Monitoring

Analytics

Flags & Experiments

Go-to-market

14 tools, how they find and keep customers

Website & CMS

Marketing

Ads & Pixels

Company Ops

5 tools, what the team runs on day to day

Email Delivery

Workspace

Dev Tools

What changed at SmartAsset

Using since

Dates come from the first certificate of the subdomain that points at the tool.

  1. Bland AI

Companies like SmartAsset also use

Tools common among companies with a similar stack that we haven't found at SmartAsset.

Companies with a stack like SmartAsset's

Ranked by shared tools, with rare tools counting more.

SmartAsset tech stack FAQ

What tools does SmartAsset use?

As of October 2026, runsonwhat has found 37 tools at SmartAsset (smartasset.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Amazon Route 53. Application: jQuery, Google Fonts and React. Data & Observability: Google Analytics, Google Tag Manager and web-vitals. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Google Workspace, SendGrid and Mailgun. Last checked October 9, 2026.

What cloud does SmartAsset run on?

SmartAsset uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through a subdomain that points at Amazon Web Services and code on smartasset.com. Amazon Web Services is used by 144,721 companies runsonwhat tracks.

What email provider does SmartAsset use?

SmartAsset uses Google Workspace for email and office software, according to runsonwhat (October 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on smartasset.com. Google Workspace is used by 396,635 companies runsonwhat tracks.

What analytics tools does SmartAsset use?

SmartAsset uses Google Analytics for analytics, alongside Google Tag Manager and Mixpanel, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on smartasset.com. Google Analytics is used by 849,688 companies runsonwhat tracks.

What is SmartAsset's website built with?

SmartAsset uses WordPress for its website, alongside Webflow and Unbounce, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on smartasset.com. WordPress is used by 581,138 companies runsonwhat tracks.

What marketing software does SmartAsset use?

SmartAsset uses Pardot for marketing, according to runsonwhat (October 2026). runsonwhat found Pardot through a DNS verification record for Pardot and code on smartasset.com. Pardot is used by 19,825 companies runsonwhat tracks.

How long has SmartAsset used Bland AI?

SmartAsset has used Bland AI since at least March 2025, going by the first public certificate of the smartasset.com subdomain that points at Bland AI.

Does SmartAsset use jQuery?

Yes. runsonwhat found jQuery at SmartAsset through jQuery code on smartasset.com. jQuery is a Frontend tool used by 895,609 companies runsonwhat tracks.

Does SmartAsset use AI tools?

Yes. runsonwhat has found Anthropic and Bland AI at SmartAsset; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so SmartAsset may use more AI tools than these.

Which companies have a tech stack similar to SmartAsset's?

The companies with the stacks most like SmartAsset's are Athelas, Viator, Platform Science and Cyberbacker, according to runsonwhat (October 2026). Each shares 6 to 13 tools with SmartAsset, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what SmartAsset uses?

runsonwhat reads public records only. Of the 37 tools at SmartAsset, 20 were found through code on smartasset.com, 8 through DNS records, 5 through subdomains that point at the vendor, 2 through email records, 1 through website configuration files and 1 through certificate records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and smartasset.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.