Practical Action's tech stack
What does Practical Action use?
Practical Action (practicalaction.org) uses at least 24 tools we can see from public records, including WP Engine for hosting, Microsoft 365 for email and documents, ZoomInfo for sales and Google Analytics for analytics. Last checked .
“Practical Action is a global development charity, building sustainable lives and livelihoods on the frontlines of poverty and climate change.”
- Industry
- Non-profit Organization Management
- Size
- 201–1,000 employees
- Based in
- Rugby, United Kingdom
- Founded
- 1965
- Company page
- Tools found
- 24
- Categories
- 13
- Layers
- 5 of 5
- Last checked
- Oct 2026
Practical Action's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
3 tools, where the bytes are served from
Application
2 tools, what the product is built with
Frontend
Media & UI
Data & Observability
3 tools, what they measure and store
Go-to-market
12 tools, how they find and keep customers
Company Ops
4 tools, what the team runs on day to day
Email Delivery
Workspace
Security & Compliance
Practical Action tech stack FAQ
What tools does Practical Action use?
We've found 24 tools at Practical Action (practicalaction.org). Edge & Hosting: Cloudflare, GoDaddy and WP Engine. Application: jQuery and ShareThis. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, reCAPTCHA and Mailchimp Transactional. Last checked October 7, 2026.
What cloud does Practical Action run on?
Practical Action uses WP Engine for hosting. We found WP Engine through custom domain.
What CRM does Practical Action use?
Practical Action uses ZoomInfo for sales and CRM. We found ZoomInfo through website code.
What email provider does Practical Action use?
Practical Action uses Microsoft 365 for email and documents. We found Microsoft 365 through email records and DNS verification records.
What analytics tools does Practical Action use?
Practical Action uses Google Analytics, Google Tag Manager and Hotjar for analytics. We found Google Analytics through website code.
What CMS does Practical Action use?
Practical Action uses WordPress and Yoast SEO for its website. We found WordPress through website code.
Does Practical Action use Microsoft 365?
Yes. We found Microsoft 365 at Practical Action through email records and DNS verification records. Microsoft 365 is used by 685,707 companies we track.
How does runsonwhat know what Practical Action uses?
We read public traces only: Practical Action's DNS and email records, certificate logs, the code its website loads, and published subprocessor lists. A tool is listed only when a direct record backs it up. DNS is rechecked weekly and the website monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.