runsonwhat

Mercell's tech stack

What does Mercell use?

Mercell (mercell.com) uses at least 31 tools we can see from public records, including Netlify for hosting, Microsoft 365 for email and documents, HubSpot for sales and Refined for customer support. Last checked .

LinkedIn
Company page
Re-check liveVisit mercell.com
Tools found
31
Categories
17
Oldest proven tool
Nov 2024
Changes seen
13

Mercell's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

3 tools, where the bytes are served from

Hosting & Cloud

CDN & Edge

DNS

Application

6 tools, what the product is built with

Frontend

Auth & Identity

AI

Media & UI

Data & Observability

4 tools, what they measure and store

Analytics

Go-to-market

7 tools, how they find and keep customers

Marketing

Ads & Pixels

Sales & CRM

Support & Docs

Company Ops

11 tools, what the team runs on day to day

Email Delivery

Workspace

Collaboration

Dev Tools

Security & Compliance

What changed at Mercell

Recent starts and stops

  1. StartedAnthropic
  2. StartedChatGPT Ads
  3. StartedMicrosoft Clarity
  4. StartedCloudinary
  5. StartedGoogle Analytics
  6. StartedGoogle Ads
  7. StartedGoogle Tag Manager
  8. StartedHotjar
  9. StartedLinkedIn Insight Tag
  10. StartedNext.js
  11. StartedTailwind CSS
  12. StartedAdobe Fonts

Using since

Dates come from the first certificate of the subdomain that points at the tool.

  1. Gandi
  2. SafeBase

Companies like Mercell also use

Tools common among companies with a similar stack that we haven't found at Mercell.

Companies with a stack like Mercell's

Ranked by shared tools, with rare tools counting more.

Mercell tech stack FAQ

What tools does Mercell use?

As of November 2026, runsonwhat has found 31 tools at Mercell (mercell.com) in public records. Edge & Hosting: Cloudflare, Netlify and Gandi. Application: Adobe Fonts, Tailwind CSS and Next.js. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, LinkedIn Insight Tag and HubSpot. Company Ops: Microsoft 365, Google Workspace and Atlassian. Last checked November 2, 2026.

What cloud does Mercell run on?

Mercell uses Netlify for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Netlify through a subdomain that points at Netlify and code on mercell.com. Netlify is used by 12,005 companies runsonwhat tracks.

What CRM does Mercell use?

Mercell uses HubSpot for its CRM, alongside Gainsight, according to runsonwhat (November 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on mercell.com. HubSpot is used by 96,255 companies runsonwhat tracks.

What email provider does Mercell use?

Mercell uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 719,578 companies runsonwhat tracks.

What does Mercell use for customer support?

Mercell uses Refined for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Refined through a subdomain that points at Refined. Refined is used by 170 companies runsonwhat tracks.

What analytics tools does Mercell use?

Mercell uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Hotjar, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on mercell.com. Google Analytics is used by 906,355 companies runsonwhat tracks.

How long has Mercell used Gandi?

Mercell has used Gandi since at least November 2024, going by the first public certificate of the mercell.com subdomain that points at Gandi. Other long-running tools at Mercell include SafeBase (since November 2024).

Does Mercell use Cloudflare?

Yes. runsonwhat found Cloudflare at Mercell through a subdomain that points at Cloudflare. Cloudflare is a CDN & Edge tool used by 724,489 companies runsonwhat tracks.

Does Mercell use AI tools?

Yes. runsonwhat has found Anthropic at Mercell; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Mercell may use more AI tools than these.

Has Mercell changed tools recently?

Yes. On runsonwhat's rechecks, Mercell started using Anthropic, ChatGPT Ads and Microsoft Clarity (latest on November 2, 2026). A change counts only between two checks of mercell.com done the same way.

Which companies have a tech stack similar to Mercell's?

The companies with the stacks most like Mercell's are Freshworks, Devo, ANVA and The College Board, according to runsonwhat (November 2026). Each shares 7 to 10 tools with Mercell, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what Mercell uses?

runsonwhat reads public records only. Of the 31 tools at Mercell, 12 were found through code on mercell.com, 7 through subdomains that point at the vendor, 6 through DNS records and 6 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and mercell.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.