runsonwhat

Loqate's tech stack

What does Loqate use?

Loqate (mastersoftgroup.com) uses at least 26 tools we can see from public records, including Microsoft 365 for email and documents, HubSpot for sales, GitBook for customer support and Google Analytics for analytics. Last checked .

Industry
IT Services
Size
11–50 employees
Based in
Sydney, Australia
Founded
1989
LinkedIn
Company page
Re-check liveVisit mastersoftgroup.com
Tools found
26
Categories
12
Oldest proven tool
Jun 2022
Last checked
Oct 2026

Loqate's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

1 tool, where the bytes are served from

DNS

Application

3 tools, what the product is built with

AI

Media & UI

Data & Observability

5 tools, what they measure and store

Monitoring

Analytics

Go-to-market

11 tools, how they find and keep customers

Marketing

Ads & Pixels

Sales & CRM

Support & Docs

Company Ops

6 tools, what the team runs on day to day

Email Delivery

Workspace

Security & Compliance

What changed at Loqate

Using since

Dates come from the first certificate of the subdomain that points at the tool.

  1. GitBook

Companies like Loqate also use

Tools common among companies with a similar stack that we haven't found at Loqate.

Companies with a stack like Loqate's

Ranked by shared tools, with rare tools counting more.

Loqate tech stack FAQ

What tools does Loqate use?

As of October 2026, runsonwhat has found 26 tools at Loqate (mastersoftgroup.com) in public records. Edge & Hosting: Amazon Route 53. Application: Lottie and Wistia. Data & Observability: Google Analytics, Microsoft Clarity and web-vitals. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, Amazon SES and GlobalSign. Last checked October 6, 2026.

What CRM does Loqate use?

Loqate uses HubSpot for its CRM, alongside 6sense and RB2B, according to runsonwhat (October 2026). runsonwhat found HubSpot through HubSpot code on mastersoftgroup.com. HubSpot is used by 90,323 companies runsonwhat tracks.

What email provider does Loqate use?

Loqate uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 694,599 companies runsonwhat tracks.

What does Loqate use for customer support?

Loqate uses GitBook for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found GitBook through a subdomain that points at GitBook, and Loqate has used it since at least June 2022. GitBook is used by 1,980 companies runsonwhat tracks.

What analytics tools does Loqate use?

Loqate uses Google Analytics for analytics, alongside Microsoft Clarity, Azure Monitor and Maze, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on mastersoftgroup.com. Google Analytics is used by 829,975 companies runsonwhat tracks.

What marketing software does Loqate use?

Loqate uses G2 for marketing, according to runsonwhat (October 2026). runsonwhat found G2 through G2 code on mastersoftgroup.com. G2 is used by 2,742 companies runsonwhat tracks.

How long has Loqate used GitBook?

Loqate has used GitBook since at least June 2022, going by the first public certificate of the mastersoftgroup.com subdomain that points at GitBook.

Does Loqate use Google Ads?

Yes. runsonwhat found Google Ads at Loqate through Google Ads code on mastersoftgroup.com. Google Ads is a Ads & Pixels tool used by 440,717 companies runsonwhat tracks.

Which companies have a tech stack similar to Loqate's?

The companies with the stacks most like Loqate's are Trade Nation Financial Markets, Smart Fit Escola de Ginástica e Dança, Ford New Zealand and Pluralsight, according to runsonwhat (October 2026). Each shares 4 to 10 tools with Loqate, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what Loqate uses?

runsonwhat reads public records only. Of the 26 tools at Loqate, 18 were found through code on mastersoftgroup.com, 3 through DNS records, 2 through email records, 2 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and mastersoftgroup.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.