runsonwhat

InTheStyle's tech stack

What does InTheStyle use?

InTheStyle (inthestyle.com) uses at least 24 tools we can see from public records, including Amazon Web Services for hosting, Microsoft 365 for email and documents, Google Analytics for analytics and PayPal for payments. Last checked .

Industry
Apparel & Fashion
Size
51–200 employees
Based in
Manchester, United Kingdom
Founded
2013
LinkedIn
Company page
Tools found
24
Categories
13
Layers
5 of 5
Last checked
Oct 2026

InTheStyle's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

2 tools, where the bytes are served from

Application

7 tools, what the product is built with

Data & Observability

4 tools, what they measure and store

Go-to-market

7 tools, how they find and keep customers

Company Ops

4 tools, what the team runs on day to day

InTheStyle tech stack FAQ

What tools does InTheStyle use?

As of October 2026, runsonwhat has found 24 tools at InTheStyle (inthestyle.com) in public records. Edge & Hosting: Cloudflare and Amazon Web Services. Application: Google Fonts, Font Awesome and Vimeo. Data & Observability: Google Analytics, web-vitals and PostHog. Go-to-market: Google Ads, Meta Pixel and Shopify. Company Ops: Microsoft 365, SendGrid and Amazon SES. Last checked October 8, 2026.

What cloud does InTheStyle run on?

InTheStyle uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on inthestyle.com. Amazon Web Services is used by 143,897 companies runsonwhat tracks.

What email provider does InTheStyle use?

InTheStyle uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 694,542 companies runsonwhat tracks.

What payment provider does InTheStyle use?

InTheStyle uses PayPal for payments and billing, according to runsonwhat (October 2026). runsonwhat found PayPal through PayPal code on inthestyle.com. PayPal is used by 33,386 companies runsonwhat tracks.

What analytics tools does InTheStyle use?

InTheStyle uses Google Analytics for analytics, alongside PostHog, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on inthestyle.com. Google Analytics is used by 814,732 companies runsonwhat tracks.

What is InTheStyle's website built with?

InTheStyle uses Shopify for its website, according to runsonwhat (October 2026). runsonwhat found Shopify through a subdomain that points at Shopify and DNS records. Shopify is used by 58,095 companies runsonwhat tracks.

Does InTheStyle use Google Fonts?

Yes. runsonwhat found Google Fonts at InTheStyle through Google Fonts code on inthestyle.com. Google Fonts is a Media & UI tool used by 756,372 companies runsonwhat tracks.

Which companies have a tech stack similar to InTheStyle's?

The companies with the stacks most like InTheStyle's are Matt & Nat, Altuzarra, TheFrozenBean and eos, according to runsonwhat (October 2026). Each shares 13 to 15 tools with InTheStyle, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what InTheStyle uses?

runsonwhat reads public records only. Of the 24 tools at InTheStyle, 14 were found through code on inthestyle.com, 5 through DNS records, 3 through email records, 1 through website configuration files and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and inthestyle.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.