Industrial Alliance's tech stack
What does Industrial Alliance use?
Industrial Alliance (ia.ca) uses at least 35 tools we can see from public records, including Microsoft 365 for email and documents, HubSpot for sales, Google Analytics for analytics and Cvent for marketing. Last checked .
- Industry
- Financial Services
- Size
- 5,001–10,000 employees
- Based in
- Quebec, Canada
- Founded
- 1892
- Company page
- Tools found
- 35
- Categories
- 15
- Layers
- 5 of 5
- Changes seen
- 6
Industrial Alliance's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
1 tool, where the bytes are served from
CDN & Edge
Application
5 tools, what the product is built with
Data & Observability
5 tools, what they measure and store
Monitoring
Flags & Experiments
Go-to-market
11 tools, how they find and keep customers
Company Ops
13 tools, what the team runs on day to day
Email Delivery
Workspace
Security & Compliance
What changed at Industrial Alliance
Industrial Alliance tech stack FAQ
What tools does Industrial Alliance use?
As of October 2026, runsonwhat has found 35 tools at Industrial Alliance (ia.ca) in public records. Edge & Hosting: Akamai. Application: React, Next.js and Twilio. Data & Observability: Google Analytics, Google Tag Manager and VWO. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, SendGrid and Atlassian. Last checked October 9, 2026.
What CRM does Industrial Alliance use?
Industrial Alliance uses HubSpot for its CRM, alongside CallRail, according to runsonwhat (October 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on ia.ca. HubSpot is used by 92,029 companies runsonwhat tracks.
What email provider does Industrial Alliance use?
Industrial Alliance uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365. Microsoft 365 is used by 701,679 companies runsonwhat tracks.
What analytics tools does Industrial Alliance use?
Industrial Alliance uses Google Analytics for analytics, alongside Google Tag Manager and Mouseflow, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on ia.ca. Google Analytics is used by 851,941 companies runsonwhat tracks.
What marketing software does Industrial Alliance use?
Industrial Alliance uses Cvent for marketing, according to runsonwhat (October 2026). runsonwhat found Cvent through email records that authorize Cvent. Cvent is used by 338 companies runsonwhat tracks.
What monitoring tools does Industrial Alliance use?
Industrial Alliance uses Dynatrace for monitoring, according to runsonwhat (October 2026). runsonwhat found Dynatrace through a DNS verification record for Dynatrace. Dynatrace is used by 4,460 companies runsonwhat tracks.
Does Industrial Alliance use Google Ads?
Yes. runsonwhat found Google Ads at Industrial Alliance through Google Ads code on ia.ca. Google Ads is a Ads & Pixels tool used by 458,899 companies runsonwhat tracks.
Has Industrial Alliance changed tools recently?
Yes. On runsonwhat's rechecks, Industrial Alliance started using Coda, Docker and Miro (latest on October 9, 2026). A change counts only between two checks of ia.ca done the same way.
Which companies have a tech stack similar to Industrial Alliance's?
The companies with the stacks most like Industrial Alliance's are Nuveen Investments, America First Credit Union, Canada Life and Dana Buchman, according to runsonwhat (October 2026). Each shares 11 to 18 tools with Industrial Alliance, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what Industrial Alliance uses?
runsonwhat reads public records only. Of the 35 tools at Industrial Alliance, 14 were found through code on ia.ca, 14 through DNS records, 5 through email records, 1 through website configuration files and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and ia.ca about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.