runsonwhat

Generate's tech stack

What does Generate use?

Generate (generatecapital.com) uses at least 30 tools we can see from public records, including Microsoft 365 for email and documents, Salesforce for sales, Google Analytics for analytics and WordPress for its website. Last checked .

Industry
Financial Services
Size
201–1,000 employees
Based in
San Francisco, United States
Founded
2014
LinkedIn
Company page
Re-check liveVisit generatecapital.com
Tools found
30
Categories
14
Layers
5 of 5
Last checked
Oct 2026

Generate's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

1 tool, where the bytes are served from

CDN & Edge

Application

8 tools, what the product is built with

Frontend

AI

Media & UI

Data & Observability

2 tools, what they measure and store

Analytics

Go-to-market

8 tools, how they find and keep customers

Website & CMS

Marketing

Sales & CRM

Company Ops

11 tools, what the team runs on day to day

Email Delivery

Workspace

Dev Tools

People & HR

Finance & Legal

Security & Compliance

Companies like Generate also use

Tools common among companies with a similar stack that we haven't found at Generate.

Companies with a stack like Generate's

Ranked by shared tools, with rare tools counting more.

More Financial Services companies

Other Financial Services companies we've checked.

Generate tech stack FAQ

What tools does Generate use?

As of October 2026, runsonwhat has found 30 tools at Generate (generatecapital.com) in public records. Edge & Hosting: Cloudflare. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: WordPress, Yoast SEO and Brevo. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked October 7, 2026.

What CRM does Generate use?

Generate uses Salesforce for its CRM, according to runsonwhat (October 2026). runsonwhat found Salesforce through email records that authorize Salesforce and code on generatecapital.com. Salesforce is used by 33,403 companies runsonwhat tracks.

What email provider does Generate use?

Generate uses Microsoft 365 for email and office software, alongside Google Workspace and Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and code on generatecapital.com. Microsoft 365 is used by 700,543 companies runsonwhat tracks.

What analytics tools does Generate use?

Generate uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on generatecapital.com. Google Analytics is used by 849,225 companies runsonwhat tracks.

What is Generate's website built with?

Generate uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on generatecapital.com. WordPress is used by 580,845 companies runsonwhat tracks.

What marketing software does Generate use?

Generate uses Brevo for marketing, alongside Pardot, Campaign Monitor and Jotform, according to runsonwhat (October 2026). runsonwhat found Brevo through a DNS verification record for Brevo. Brevo is used by 78,096 companies runsonwhat tracks.

Does Generate use jQuery?

Yes. runsonwhat found jQuery at Generate through jQuery code on generatecapital.com. jQuery is a Frontend tool used by 895,245 companies runsonwhat tracks.

Does Generate use AI tools?

Yes. runsonwhat has found Anthropic and OpenAI at Generate; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Generate may use more AI tools than these.

Which companies have a tech stack similar to Generate's?

The companies with the stacks most like Generate's are AQR Capital, Spaceship, Nest Wealth | More value, lower fees and Climate Impact X, according to runsonwhat (October 2026). Each shares 9 to 12 tools with Generate, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what Generate uses?

runsonwhat reads public records only. Of the 30 tools at Generate, 13 were found through code on generatecapital.com, 11 through DNS records, 5 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and generatecapital.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.