General Atlantic's tech stack
What does General Atlantic use?
General Atlantic (generalatlantic.com) uses at least 35 tools we can see from public records, including Pantheon for hosting, Microsoft 365 for email and documents, Calendly for sales and Google Analytics for analytics. Last checked .
“General Atlantic is a global investment leader and a dedicated partner for entrepreneurs and investors building long-term value.”
- Industry
- Financial Services
- Size
- 201–1,000 employees
- Based in
- New York, United States
- Founded
- 1980
- Company page
- Tools found
- 35
- Categories
- 17
- Layers
- 5 of 5
- Changes seen
- 1
General Atlantic's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
4 tools, where the bytes are served from
Hosting & Cloud
CDN & Edge
Application
7 tools, what the product is built with
Data & Observability
3 tools, what they measure and store
Monitoring
Go-to-market
7 tools, how they find and keep customers
Website & CMS
Ads & Pixels
Sales & CRM
Company Ops
14 tools, what the team runs on day to day
Email Delivery
Workspace
Collaboration
Dev Tools
Finance & Legal
Security & Compliance
What changed at General Atlantic
Recent starts and stops
- StartedSalesforce Marketing Cloud
General Atlantic tech stack FAQ
What tools does General Atlantic use?
As of November 2026, runsonwhat has found 35 tools at General Atlantic (generalatlantic.com) in public records. Edge & Hosting: Cloudflare, Fastly and Pantheon. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics, Google Tag Manager and New Relic. Go-to-market: WordPress, Google Ads and Microsoft Ads. Company Ops: Microsoft 365, SendGrid and Apple Business. Last checked November 1, 2026.
What cloud does General Atlantic run on?
General Atlantic uses Pantheon for hosting and cloud infrastructure, alongside HPE GreenLake, according to runsonwhat (November 2026). runsonwhat found Pantheon through Pantheon code on generalatlantic.com. Pantheon is used by 4,317 companies runsonwhat tracks.
What sales tools does General Atlantic use?
The sales tools runsonwhat has found at General Atlantic are Calendly (November 2026); no CRM shows up in General Atlantic's public records. runsonwhat found Calendly through Calendly code on generalatlantic.com. Calendly is used by 31,467 companies runsonwhat tracks.
What email provider does General Atlantic use?
General Atlantic uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 718,532 companies runsonwhat tracks.
What analytics tools does General Atlantic use?
General Atlantic uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on generalatlantic.com. Google Analytics is used by 906,667 companies runsonwhat tracks.
What is General Atlantic's website built with?
General Atlantic uses WordPress for its website, alongside Rank Math, according to runsonwhat (November 2026). runsonwhat found WordPress through WordPress code on generalatlantic.com. WordPress is used by 607,224 companies runsonwhat tracks.
Does General Atlantic use jQuery?
Yes. runsonwhat found jQuery at General Atlantic through jQuery code on generalatlantic.com. jQuery is a Frontend tool used by 930,447 companies runsonwhat tracks.
Does General Atlantic use AI tools?
Yes. runsonwhat has found Anthropic and OpenAI at General Atlantic; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so General Atlantic may use more AI tools than these.
Has General Atlantic changed tools recently?
Yes. On runsonwhat's rechecks, General Atlantic started using Salesforce Marketing Cloud (latest on October 17, 2026). A change counts only between two checks of generalatlantic.com done the same way.
Which companies have a tech stack similar to General Atlantic's?
The companies with the stacks most like General Atlantic's are Databricks, GAI Consultants, Angel Of The Winds Casino Resort and booking.com, according to runsonwhat (November 2026). Each shares 14 to 21 tools with General Atlantic, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what General Atlantic uses?
runsonwhat reads public records only. Of the 35 tools at General Atlantic, 16 were found through code on generalatlantic.com, 15 through DNS records, 2 through subdomains that point at the vendor and 2 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and generalatlantic.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.