Blurb's tech stack
What does Blurb use?
Blurb (blurb.com) uses at least 32 tools we can see from public records, including Amazon Web Services for hosting, Microsoft 365 for email and documents, Zendesk for customer support and Google Analytics for analytics. Last checked .
- Industry
- Self-publishing
- Size
- 51–200 employees
- Based in
- San Francisco, United States
- Founded
- 2005
- Company page
- Tools found
- 32
- Categories
- 15
- Oldest proven tool
- Dec 2012
- Last checked
- Oct 2026
Blurb's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
2 tools, where the bytes are served from
Hosting & Cloud
Application
5 tools, what the product is built with
Data & Observability
6 tools, what they measure and store
Monitoring
Flags & Experiments
Go-to-market
10 tools, how they find and keep customers
Company Ops
9 tools, what the team runs on day to day
Collaboration
Dev Tools
Security & Compliance
What changed at Blurb
Blurb tech stack FAQ
What tools does Blurb use?
As of October 2026, runsonwhat has found 32 tools at Blurb (blurb.com) in public records. Edge & Hosting: Amazon Web Services and Amazon Route 53. Application: Google Fonts, GSAP and Adobe Fonts. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Microsoft 365, Google Workspace and Atlassian. Last checked October 10, 2026.
What cloud does Blurb run on?
Blurb uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on blurb.com. Amazon Web Services is used by 144,020 companies runsonwhat tracks.
What email provider does Blurb use?
Blurb uses Microsoft 365 for email and office software, alongside Google Workspace and Exclaimer, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 694,564 companies runsonwhat tracks.
What does Blurb use for customer support?
Blurb uses Zendesk for customer support and documentation, alongside Discourse, according to runsonwhat (October 2026). runsonwhat found Zendesk through a subdomain that points at Zendesk and email records, and Blurb has used it since at least December 2012. Zendesk is used by 40,183 companies runsonwhat tracks.
What analytics tools does Blurb use?
Blurb uses Google Analytics for analytics, alongside Google Tag Manager, Hotjar and Maze, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on blurb.com. Google Analytics is used by 824,707 companies runsonwhat tracks.
What marketing software does Blurb use?
Blurb uses Attentive for marketing, according to runsonwhat (October 2026). runsonwhat found Attentive through Attentive code on blurb.com. Attentive is used by 3,046 companies runsonwhat tracks.
How long has Blurb used Zendesk?
Blurb has used Zendesk since at least December 2012, going by the first public certificate of the blurb.com subdomain that points at Zendesk.
Does Blurb use Google Fonts?
Yes. runsonwhat found Google Fonts at Blurb through Google Fonts code on blurb.com. Google Fonts is a Media & UI tool used by 767,192 companies runsonwhat tracks.
Does Blurb use AI tools?
Yes. runsonwhat has found Anthropic at Blurb; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Blurb may use more AI tools than these.
Which companies have a tech stack similar to Blurb's?
The companies with the stacks most like Blurb's are Blurb, Reviewed, Safelite and F5, according to runsonwhat (October 2026). Each shares 9 to 17 tools with Blurb, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what Blurb uses?
runsonwhat reads public records only. Of the 32 tools at Blurb, 19 were found through code on blurb.com, 8 through DNS records, 3 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and blurb.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.