runsonwhat

Blue Vanilla's tech stack

What does Blue Vanilla use?

Blue Vanilla (bluevanilla.com) uses at least 31 tools we can see from public records, including Microsoft 365 for email and documents, Google Analytics for analytics, PayPal for payments and Shopify for its website. Last checked .

Industry
Apparel & Fashion
Size
51–200 employees
Based in
London, United Kingdom
Founded
2014
LinkedIn
Company page
Re-check liveVisit bluevanilla.com
Tools found
31
Categories
13
Layers
5 of 5
Last checked
Oct 2026

Blue Vanilla's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

2 tools, where the bytes are served from

CDN & Edge

DNS

Application

7 tools, what the product is built with

Frontend

AI

Payments & Billing

Media & UI

Data & Observability

3 tools, what they measure and store

Monitoring

Analytics

Go-to-market

16 tools, how they find and keep customers

Website & CMS

Marketing

Ads & Pixels

Company Ops

3 tools, what the team runs on day to day

Email Delivery

Workspace

Companies like Blue Vanilla also use

Tools common among companies with a similar stack that we haven't found at Blue Vanilla.

Companies with a stack like Blue Vanilla's

Ranked by shared tools, with rare tools counting more.

More Apparel & Fashion companies

Other Apparel & Fashion companies we've checked.

Blue Vanilla tech stack FAQ

What tools does Blue Vanilla use?

As of October 2026, runsonwhat has found 31 tools at Blue Vanilla (bluevanilla.com) in public records. Edge & Hosting: Cloudflare and GoDaddy. Application: jQuery, Vimeo and YouTube. Data & Observability: Google Analytics, Google Tag Manager and Bugsnag. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, SendGrid and AuthSMTP. Last checked October 20, 2026.

What email provider does Blue Vanilla use?

Blue Vanilla uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 705,381 companies runsonwhat tracks.

What payment provider does Blue Vanilla use?

Blue Vanilla uses PayPal for payments and billing, alongside Klarna, according to runsonwhat (October 2026). runsonwhat found PayPal through PayPal code on bluevanilla.com. PayPal is used by 33,956 companies runsonwhat tracks.

What analytics tools does Blue Vanilla use?

Blue Vanilla uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on bluevanilla.com. Google Analytics is used by 862,534 companies runsonwhat tracks.

What is Blue Vanilla's website built with?

Blue Vanilla uses Shopify for its website, alongside Shogun, according to runsonwhat (October 2026). runsonwhat found Shopify through a subdomain that points at Shopify and email records. Shopify is used by 59,089 companies runsonwhat tracks.

What marketing software does Blue Vanilla use?

Blue Vanilla uses Klaviyo for marketing, alongside Attentive, Kit and Swym, according to runsonwhat (October 2026). runsonwhat found Klaviyo through a DNS verification record for Klaviyo. Klaviyo is used by 34,802 companies runsonwhat tracks.

Does Blue Vanilla use jQuery?

Yes. runsonwhat found jQuery at Blue Vanilla through jQuery code on bluevanilla.com. jQuery is a Frontend tool used by 904,842 companies runsonwhat tracks.

Which companies have a tech stack similar to Blue Vanilla's?

The companies with the stacks most like Blue Vanilla's are Beauty Pie, Mylands, Studio Z and French Connection, according to runsonwhat (October 2026). Each shares 14 to 17 tools with Blue Vanilla, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what Blue Vanilla uses?

runsonwhat reads public records only. Of the 31 tools at Blue Vanilla, 23 were found through code on bluevanilla.com, 3 through email records, 2 through subdomains that point at the vendor, 2 through DNS records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and bluevanilla.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.