runsonwhat

BlackCool® & Co.'s tech stack

What does BlackCool® & Co. use?

BlackCool® & Co. (blackcool.com) uses at least 20 tools we can see from public records, including Rackspace Email for email and documents, Google Analytics for analytics, Amazon Pay for payments and Shopify for its website. Last checked .

“Shop BlackCool® classic apparel for men and ladies. Visit BlackCool.com today. Exceptional craftsmanship built on a foundation of History and Heritage.”

Industry
Consumer Goods
Size
11–50 employees
Based in
Atlanta, United States
Founded
2017
LinkedIn
Company page
Tools found
20
Categories
12
Layers
5 of 5
Last checked
Oct 2026

BlackCool® & Co.'s stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

2 tools, where the bytes are served from

Application

7 tools, what the product is built with

Data & Observability

3 tools, what they measure and store

Go-to-market

7 tools, how they find and keep customers

Company Ops

1 tool, what the team runs on day to day

BlackCool® & Co. tech stack FAQ

What tools does BlackCool® use?

As of November 2026, runsonwhat has found 20 tools at BlackCool® (blackcool.com) in public records. Edge & Hosting: Cloudflare and GoDaddy. Application: jQuery, Vimeo and YouTube. Data & Observability: Google Analytics, Microsoft Clarity and Bugsnag. Go-to-market: Meta Pixel, Mailchimp and Shopify. Company Ops: Rackspace Email. Last checked October 31, 2026.

What email provider does BlackCool® use?

BlackCool® uses Rackspace Email for email and office software, according to runsonwhat (November 2026). runsonwhat found Rackspace Email through email records that authorize Rackspace Email. Rackspace Email is used by 6,040 companies runsonwhat tracks.

What payment provider does BlackCool® use?

BlackCool® uses Amazon Pay for payments and billing, alongside Global-e, according to runsonwhat (November 2026). runsonwhat found Amazon Pay through Amazon Pay code on blackcool.com. Amazon Pay is used by 3,075 companies runsonwhat tracks.

What analytics tools does BlackCool® use?

BlackCool® uses Google Analytics for analytics, alongside Microsoft Clarity, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on blackcool.com. Google Analytics is used by 906,276 companies runsonwhat tracks.

What is BlackCool®'s website built with?

BlackCool® uses Shopify for its website, according to runsonwhat (November 2026). runsonwhat found Shopify through a subdomain that points at Shopify and DNS records. Shopify is used by 61,020 companies runsonwhat tracks.

What marketing software does BlackCool® use?

BlackCool® uses Mailchimp for marketing, alongside Klaviyo, according to runsonwhat (November 2026). runsonwhat found Mailchimp through Mailchimp code on blackcool.com. Mailchimp is used by 118,061 companies runsonwhat tracks.

Does BlackCool® use jQuery?

Yes. runsonwhat found jQuery at BlackCool® through jQuery code on blackcool.com. jQuery is a Frontend tool used by 930,199 companies runsonwhat tracks.

Which companies have a tech stack similar to BlackCool®'s?

The companies with the stacks most like BlackCool®'s are Victoria Health, Squid Industries, Atacama Surf Shop and Avena Botanicals, according to runsonwhat (November 2026). Each shares 10 to 15 tools with BlackCool®, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what BlackCool® uses?

runsonwhat reads public records only. Of the 20 tools at BlackCool®, 15 were found through code on blackcool.com, 2 through subdomains that point at the vendor, 1 through DNS records, 1 through website configuration files and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and blackcool.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.