runsonwhat

AlexTheory's tech stack

What does AlexTheory use?

AlexTheory (alextheory.it) uses at least 13 tools we can see from public records, including Shopify for its website, Klaviyo for marketing, iubenda for security and Microsoft 365 for email and documents. Last checked .

Based in
Italy
Re-check liveVisit alextheory.it
Tools found
13
Categories
9
Layers
5 of 5
Last checked
Nov 2026

AlexTheory's stack, layer by layer

Of 13 tools, 6 came from website code, 3 from DNS verification records, 2 from custom domain and 2 from other records. Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

2 tools, where the bytes are served from

CDN & Edge

DNS

Application

1 tool, what the product is built with

AI

Data & Observability

2 tools, what they measure and store

Analytics

Go-to-market

6 tools, how they find and keep customers

Website & CMS

Marketing

Ads & Pixels

Company Ops

2 tools, what the team runs on day to day

Workspace

Security & Compliance

Companies like AlexTheory also use

Tools common among companies with a similar stack that we haven't found at AlexTheory.

Companies with a stack like AlexTheory's

Ranked by shared tools, with rare tools counting more.

AlexTheory tech stack FAQ

What tools does AlexTheory use?

As of November 2026, runsonwhat has found 13 tools at AlexTheory (alextheory.it) in public records. Edge & Hosting: Cloudflare and GoDaddy. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Meta Pixel, Shopify and Klaviyo. Company Ops: Microsoft 365 and iubenda. Last checked November 5, 2026.

What email provider does AlexTheory use?

AlexTheory uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365. Microsoft 365 is used by 732,774 companies runsonwhat tracks.

What analytics tools does AlexTheory use?

AlexTheory uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on alextheory.it. Google Analytics is used by 903,845 companies runsonwhat tracks.

What is AlexTheory's website built with?

AlexTheory uses Shopify for its website, alongside PageFly, according to runsonwhat (November 2026). runsonwhat found Shopify through a subdomain that points at Shopify and DNS records. Shopify is used by 61,430 companies runsonwhat tracks.

What marketing software does AlexTheory use?

AlexTheory uses Klaviyo for marketing, alongside Trustpilot, according to runsonwhat (November 2026). runsonwhat found Klaviyo through a DNS verification record for Klaviyo and code on alextheory.it. Klaviyo is used by 36,381 companies runsonwhat tracks.

Does AlexTheory use Cloudflare?

Yes. runsonwhat found Cloudflare at AlexTheory through Cloudflare code on alextheory.it. Cloudflare is a CDN & Edge tool used by 732,431 companies runsonwhat tracks.

Which companies have a tech stack similar to AlexTheory's?

The companies with the stacks most like AlexTheory's are Vaping Direct, StormwaterONE, Nicole Thailand and Venchi Store, according to runsonwhat (November 2026). Each shares 5 to 10 tools with AlexTheory, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what AlexTheory uses?

runsonwhat reads public records only. Of the 13 tools at AlexTheory, 6 were found through code on alextheory.it, 3 through DNS records, 2 through subdomains that point at the vendor, 1 through email records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and alextheory.it about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.