runsonwhat

The Decision Lab's tech stack

What does The Decision Lab use?

The Decision Lab (thedecisionlab.com) uses at least 24 tools we can see from public records, including Amazon Web Services for hosting, Google Workspace for email and documents, HubSpot for sales and Google Analytics for analytics. Last checked .

“The Decision Lab is an applied behavioral science firm that helps organizations understand decisions, change behavior, and deliver measurable outcomes.”

Based in
Montréal, Canada
LinkedIn
Company page
Tools found
24
Categories
13
Layers
5 of 5
Last checked
Oct 2026

The Decision Lab's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

4 tools, where the bytes are served from

Data & Observability

4 tools, what they measure and store

Go-to-market

6 tools, how they find and keep customers

Company Ops

2 tools, what the team runs on day to day

Email Delivery

The Decision Lab tech stack FAQ

What tools does The Decision Lab use?

As of October 2026, runsonwhat has found 24 tools at The Decision Lab (thedecisionlab.com) in public records. Edge & Hosting: Amazon Web Services, Amazon Route 53 and Amazon CloudFront. Application: Google Fonts, React and Adobe Fonts. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Google Workspace and Resend. Last checked October 20, 2026.

What cloud does The Decision Lab run on?

The Decision Lab uses Amazon Web Services for hosting and cloud infrastructure, alongside Vercel, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on thedecisionlab.com. Amazon Web Services is used by 146,159 companies runsonwhat tracks.

What CRM does The Decision Lab use?

The Decision Lab uses HubSpot for its CRM, according to runsonwhat (October 2026). runsonwhat found HubSpot through email records that authorize HubSpot. HubSpot is used by 95,216 companies runsonwhat tracks.

What email provider does The Decision Lab use?

The Decision Lab uses Google Workspace for email and office software, according to runsonwhat (October 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on thedecisionlab.com. Google Workspace is used by 406,548 companies runsonwhat tracks.

What analytics tools does The Decision Lab use?

The Decision Lab uses Google Analytics for analytics, alongside Google Tag Manager, Hotjar and Vercel Analytics, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on thedecisionlab.com. Google Analytics is used by 894,444 companies runsonwhat tracks.

What is The Decision Lab's website built with?

The Decision Lab uses Prismic for its website, according to runsonwhat (October 2026). runsonwhat found Prismic through Prismic code on thedecisionlab.com. Prismic is used by 1,562 companies runsonwhat tracks.

Does The Decision Lab use Google Fonts?

Yes. runsonwhat found Google Fonts at The Decision Lab through Google Fonts code on thedecisionlab.com. Google Fonts is a Media & UI tool used by 818,404 companies runsonwhat tracks.

Does The Decision Lab use AI tools?

Yes. runsonwhat has found Anthropic at The Decision Lab; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so The Decision Lab may use more AI tools than these.

Which companies have a tech stack similar to The Decision Lab's?

The companies with the stacks most like The Decision Lab's are Potash Corporation of Saskatchewan, Blueprint Apps, cellcentric GmbH & Co. KG and Deliveroo, according to runsonwhat (October 2026). Each shares 8 to 12 tools with The Decision Lab, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what The Decision Lab uses?

runsonwhat reads public records only. Of the 24 tools at The Decision Lab, 16 were found through code on thedecisionlab.com, 3 through email records, 3 through DNS records, 1 through website configuration files and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and thedecisionlab.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.