What does Penningtons use?

As of October 2026, runsonwhat has found 21 tools at Penningtons (penningtons.com) in public records. Edge & Hosting: Cloudflare. Application: Google Fonts, React and Anthropic. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Meta Pixel, Shopify and Braze. Company Ops: Microsoft 365, Adobe and hCaptcha. Last checked October 3, 2026.

Penningtons uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 694,542 companies runsonwhat tracks.

Penningtons uses PayPal for payments and billing, according to runsonwhat (October 2026). runsonwhat found PayPal through PayPal code on penningtons.com. PayPal is used by 33,386 companies runsonwhat tracks.

Penningtons uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Qualtrics, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on penningtons.com. Google Analytics is used by 814,614 companies runsonwhat tracks.

Penningtons uses Shopify for its website, according to runsonwhat (October 2026). runsonwhat found Shopify through a subdomain that points at Shopify and a DNS verification record. Shopify is used by 58,093 companies runsonwhat tracks.

Penningtons uses Braze for marketing, alongside PowerReviews, according to runsonwhat (October 2026). runsonwhat found Braze through Braze code on penningtons.com. Braze is used by 1,184 companies runsonwhat tracks.

Yes. runsonwhat found Google Fonts at Penningtons through Google Fonts code on penningtons.com. Google Fonts is a Media & UI tool used by 756,235 companies runsonwhat tracks.

Yes. runsonwhat has found Anthropic at Penningtons; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Penningtons may use more AI tools than these.

The companies with the stacks most like Penningtons' are Reitmans, RW&CO, Matalan UK and Duluth Trading Company, according to runsonwhat (October 2026). Each shares 9 to 21 tools with Penningtons, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

runsonwhat reads public records only. Of the 21 tools at Penningtons, 10 were found through code on penningtons.com, 5 through DNS records, 3 through email records, 2 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and penningtons.com about monthly.