Novi's tech stack
What does Novi use?
Novi (noviconnect.com) uses at least 38 tools we can see from public records, including Amazon Web Services for hosting, Google Workspace for email and documents, HubSpot for sales and Intercom for customer support. Last checked .
- Company page
- Tools found
- 38
- Categories
- 22
- Oldest proven tool
- Jan 2020
- Last checked
- Oct 2026
Novi's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
3 tools, where the bytes are served from
Hosting & Cloud
CDN & Edge
Application
7 tools, what the product is built with
Frontend
Auth & Identity
Backend & Database
Payments & Billing
Media & UI
Data & Observability
6 tools, what they measure and store
Go-to-market
9 tools, how they find and keep customers
Website & CMS
Marketing
Sales & CRM
Support & Docs
Company Ops
13 tools, what the team runs on day to day
Email Delivery
Dev Tools
People & HR
Finance & Legal
Security & Compliance
What changed at Novi
Using since
Dates come from the first certificate of the subdomain that points at the tool.
Novi tech stack FAQ
What tools does Novi use?
As of October 2026, runsonwhat has found 38 tools at Novi (noviconnect.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Amazon CloudFront. Application: jQuery, Google Fonts and Anthropic. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Google Workspace, SendGrid and Apple Business. Last checked October 7, 2026.
What cloud does Novi run on?
Novi uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on noviconnect.com. Amazon Web Services is used by 144,842 companies runsonwhat tracks.
What CRM does Novi use?
Novi uses HubSpot for its CRM, according to runsonwhat (October 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and code on noviconnect.com, and Novi has used it since at least October 2024. HubSpot is used by 92,068 companies runsonwhat tracks.
What email provider does Novi use?
Novi uses Google Workspace for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on noviconnect.com. Google Workspace is used by 397,531 companies runsonwhat tracks.
What does Novi use for customer support?
Novi uses Intercom for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Intercom through Intercom code on noviconnect.com. Intercom is used by 8,364 companies runsonwhat tracks.
What payment provider does Novi use?
Novi uses Chargebee for payments and billing, according to runsonwhat (October 2026). runsonwhat found Chargebee through email records that authorize Chargebee. Chargebee is used by 502 companies runsonwhat tracks.
How long has Novi used Amazon CloudFront?
Novi has used Amazon CloudFront since at least January 2020, going by the first public certificate of the noviconnect.com subdomain that points at Amazon CloudFront. Other long-running tools at Novi include Auth0 (since July 2020), HubSpot (since October 2024) and HubSpot CMS (since October 2024).
Does Novi use jQuery?
Yes. runsonwhat found jQuery at Novi through jQuery code on noviconnect.com. jQuery is a Frontend tool used by 897,103 companies runsonwhat tracks.
Does Novi use AI tools?
Yes. runsonwhat has found Anthropic and OpenAI at Novi; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Novi may use more AI tools than these.
Which companies have a tech stack similar to Novi's?
The companies with the stacks most like Novi's are auxmoney Partnerprogramm, CerQlar, Altium and Aiforia Technologies, according to runsonwhat (October 2026). Each shares 10 to 16 tools with Novi, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what Novi uses?
runsonwhat reads public records only. Of the 38 tools at Novi, 15 were found through code on noviconnect.com, 13 through DNS records, 5 through email records and 5 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and noviconnect.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.