Norrøna's tech stack
What does Norrøna use?
Norrøna (norrona.com) uses at least 26 tools we can see from public records, including Google Workspace for email and documents, Salesforce for sales, Intercom for customer support and Google Analytics for analytics. Last checked .
- Industry
- Outdoor
- Size
- 51–200 employees
- Based in
- Norway
- Founded
- 1929
- Company page
- Tools found
- 26
- Categories
- 14
- Layers
- 5 of 5
- Changes seen
- 7
Norrøna's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
1 tool, where the bytes are served from
CDN & Edge
Application
4 tools, what the product is built with
Data & Observability
4 tools, what they measure and store
Go-to-market
11 tools, how they find and keep customers
Company Ops
6 tools, what the team runs on day to day
Email Delivery
Workspace
Collaboration
Dev Tools
Security & Compliance
What changed at Norrøna
Recent starts and stops
- StartedAnthropic
- StartedGoogle Analytics
- StartedGoogle Ads
- StartedHotjar
- StartedLinkedIn Insight Tag
- StartedMeta Pixel
- StartedTikTok Pixel
Companies like Norrøna also use
Tools common among companies with a similar stack that we haven't found at Norrøna.
Companies with a stack like Norrøna's
Ranked by shared tools, with rare tools counting more.
Detectify ABComputer & Network Security · 51–200 people12in common
VivaCityInternet · 51–200 people13in common
NewtescTransportation/trucking/railroad · 51–200 people2in common
Transparent.aiInternet · 51–200 people2in common
The H&k Perforating CompaniesMining & Metals · 51–200 people7in common
B2Bfinance.comFinancial Services · 51–200 people12in common
ArchieSoftware · 51–200 people8in common
VoucherCodesInternet · 51–200 people14in common
Norrøna tech stack FAQ
What tools does Norrøna use?
As of October 2026, runsonwhat has found 26 tools at Norrøna (norrona.com) in public records. Edge & Hosting: Cloudflare. Application: GSAP, Anthropic and Cloudinary. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Google Workspace, SendGrid and Atlassian. Last checked October 23, 2026.
What CRM does Norrøna use?
Norrøna uses Salesforce for its CRM, according to runsonwhat (October 2026). runsonwhat found Salesforce through email records that authorize Salesforce and code on norrona.com. Salesforce is used by 34,090 companies runsonwhat tracks.
What email provider does Norrøna use?
Norrøna uses Google Workspace for email and office software, according to runsonwhat (October 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on norrona.com. Google Workspace is used by 403,015 companies runsonwhat tracks.
What does Norrøna use for customer support?
Norrøna uses Intercom for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Intercom through Intercom code on norrona.com. Intercom is used by 8,796 companies runsonwhat tracks.
What analytics tools does Norrøna use?
Norrøna uses Google Analytics for analytics, alongside Google Tag Manager, Hotjar and Segment, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on norrona.com. Google Analytics is used by 881,421 companies runsonwhat tracks.
What marketing software does Norrøna use?
Norrøna uses Mailchimp for marketing, alongside Klaviyo, according to runsonwhat (October 2026). runsonwhat found Mailchimp through Mailchimp code on norrona.com. Mailchimp is used by 115,180 companies runsonwhat tracks.
Does Norrøna use Cloudflare?
Yes. runsonwhat found Cloudflare at Norrøna through DNS records that point at Cloudflare and email records. Cloudflare is a CDN & Edge tool used by 703,853 companies runsonwhat tracks.
Does Norrøna use AI tools?
Yes. runsonwhat has found Anthropic at Norrøna; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Norrøna may use more AI tools than these.
Has Norrøna changed tools recently?
Yes. On runsonwhat's rechecks, Norrøna started using Anthropic, Google Analytics and Google Ads (latest on October 23, 2026). A change counts only between two checks of norrona.com done the same way.
Which companies have a tech stack similar to Norrøna's?
The companies with the stacks most like Norrøna's are Detectify, VivaCity, Newtesc and Transparent.ai, according to runsonwhat (October 2026). Each shares 2 to 13 tools with Norrøna, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what Norrøna uses?
runsonwhat reads public records only. Of the 26 tools at Norrøna, 16 were found through code on norrona.com, 5 through DNS records, 4 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and norrona.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.