NewGround's tech stack
What does NewGround use?
NewGround (newground.com) uses at least 29 tools we can see from public records, including WP Engine for hosting, Microsoft 365 for email and documents, HubSpot for sales and Google Analytics for analytics. Last checked .
- Industry
- Architecture & Planning
- Size
- 51–200 employees
- Based in
- St. Louis, United States
- Founded
- 1913
- Company page
- Tools found
- 29
- Categories
- 13
- Layers
- 5 of 5
- Last checked
- Oct 2026
NewGround's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
2 tools, where the bytes are served from
Hosting & Cloud
CDN & Edge
Application
7 tools, what the product is built with
Data & Observability
4 tools, what they measure and store
Go-to-market
11 tools, how they find and keep customers
Company Ops
5 tools, what the team runs on day to day
Email Delivery
Workspace
Collaboration
Security & Compliance
NewGround tech stack FAQ
What tools does NewGround use?
As of October 2026, runsonwhat has found 29 tools at NewGround (newground.com) in public records. Edge & Hosting: Cloudflare and WP Engine. Application: jQuery, Google Fonts and Vimeo. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: WordPress, Google Ads and Yoast SEO. Company Ops: Microsoft 365, reCAPTCHA and SendGrid. Last checked October 8, 2026.
What cloud does NewGround run on?
NewGround uses WP Engine for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found WP Engine through WP Engine code on newground.com. WP Engine is used by 50,375 companies runsonwhat tracks.
What CRM does NewGround use?
NewGround uses HubSpot for its CRM, alongside Demandbase and Lead Forensics, according to runsonwhat (October 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records. HubSpot is used by 91,467 companies runsonwhat tracks.
What email provider does NewGround use?
NewGround uses Microsoft 365 for email and office software, alongside Exclaimer, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 698,167 companies runsonwhat tracks.
What analytics tools does NewGround use?
NewGround uses Google Analytics for analytics, alongside Google Tag Manager, Hotjar and Mouseflow, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on newground.com. Google Analytics is used by 846,962 companies runsonwhat tracks.
What is NewGround's website built with?
NewGround uses WordPress for its website, alongside Yoast SEO, Elementor and HubSpot CMS, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on newground.com. WordPress is used by 579,721 companies runsonwhat tracks.
Does NewGround use jQuery?
Yes. runsonwhat found jQuery at NewGround through jQuery code on newground.com. jQuery is a Frontend tool used by 893,919 companies runsonwhat tracks.
Which companies have a tech stack similar to NewGround's?
The companies with the stacks most like NewGround's are SJG International, DST Group, Allied Filter Systems and Studykik, according to runsonwhat (October 2026). Each shares 7 to 14 tools with NewGround, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what NewGround uses?
runsonwhat reads public records only. Of the 29 tools at NewGround, 22 were found through code on newground.com, 2 through DNS records, 2 through email records, 2 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and newground.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.