runsonwhat

The Globe and Mail's tech stack

What does The Globe and Mail use?

The Globe and Mail (globeandmail.com) uses at least 42 tools we can see from public records, including Microsoft 365 for email and documents, Salesforce for sales, Google Analytics for analytics and Shopify for its website. Last checked .

LinkedIn
Company page
Tools found
42
Categories
14
Oldest proven tool
Nov 2018
Changes seen
11

The Globe and Mail's stack, layer by layer

Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

What changed at The Globe and Mail

Recent starts and stops

  1. StartedMicrosoft Ads
  2. StartedGoogle Analytics
  3. StartedGoogle Ads
  4. StartedIndex Exchange
  5. StartedLinkedIn Insight Tag
  6. StartedMagnite
  7. StartedMedia.net
  8. StartedPinterest
  9. StartedPubMatic
  10. StartedRakuten Advertising
  11. StartedReddit Ads

Using since

Dates come from the first certificate of the subdomain that points at the tool.

  1. Shopify
  2. Amazon CloudFront

The Globe and Mail tech stack FAQ

What tools does The Globe and Mail use?

As of October 2026, runsonwhat has found 42 tools at The Globe and Mail (globeandmail.com) in public records. Edge & Hosting: Amazon Route 53, Amazon CloudFront and Akamai. Application: Anthropic and ElevenLabs. Data & Observability: Google Analytics, Google Tag Manager and comScore. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, reCAPTCHA and SendGrid. Last checked October 25, 2026.

What CRM does The Globe and Mail use?

The Globe and Mail uses Salesforce for its CRM, according to runsonwhat (October 2026). runsonwhat found Salesforce through email records that authorize Salesforce. Salesforce is used by 34,294 companies runsonwhat tracks.

What email provider does The Globe and Mail use?

The Globe and Mail uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 715,039 companies runsonwhat tracks.

What analytics tools does The Globe and Mail use?

The Globe and Mail uses Google Analytics for analytics, alongside Google Tag Manager, comScore and Amplitude, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on globeandmail.com. Google Analytics is used by 888,482 companies runsonwhat tracks.

What is The Globe and Mail's website built with?

The Globe and Mail uses Shopify for its website, according to runsonwhat (October 2026). runsonwhat found Shopify through a subdomain that points at Shopify, and The Globe and Mail has used it since at least November 2018. Shopify is used by 59,884 companies runsonwhat tracks.

What marketing software does The Globe and Mail use?

The Globe and Mail uses Braze for marketing, alongside MessageGears, according to runsonwhat (October 2026). runsonwhat found Braze through Braze code on globeandmail.com. Braze is used by 1,443 companies runsonwhat tracks.

How long has The Globe and Mail used Shopify?

The Globe and Mail has used Shopify since at least November 2018, going by the first public certificate of the globeandmail.com subdomain that points at Shopify. Other long-running tools at The Globe and Mail include Amazon CloudFront (since March 2026).

Does The Globe and Mail use Google Ads?

Yes. runsonwhat found Google Ads at The Globe and Mail through Google Ads code on globeandmail.com. Google Ads is a Ads & Pixels tool used by 515,041 companies runsonwhat tracks.

Does The Globe and Mail use AI tools?

Yes. runsonwhat has found Anthropic and ElevenLabs at The Globe and Mail; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so The Globe and Mail may use more AI tools than these.

Has The Globe and Mail changed tools recently?

Yes. On runsonwhat's rechecks, The Globe and Mail started using Microsoft Ads, Google Analytics and Google Ads (latest on October 25, 2026). A change counts only between two checks of globeandmail.com done the same way.

Which companies have a tech stack similar to The Globe and Mail's?

The companies with the stacks most like The Globe and Mail's are Hireology, Yource, DPDzero and Memorang, according to runsonwhat (October 2026). Each shares 7 to 11 tools with The Globe and Mail, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what The Globe and Mail uses?

runsonwhat reads public records only. Of the 42 tools at The Globe and Mail, 21 were found through code on globeandmail.com, 11 through DNS records, 4 through email records, 4 through website configuration files and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and globeandmail.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.