General Insurance Services's tech stack
What does General Insurance Services use?
General Insurance Services (genins.com) uses at least 23 tools we can see from public records, including Microsoft 365 for email and documents, HubSpot for sales, Google Analytics for analytics and HubSpot CMS for its website. Last checked .
- Industry
- Insurance
- Size
- 51–200 employees
- Based in
- Michigan City, United States
- Founded
- 1935
- Company page
- Tools found
- 23
- Categories
- 12
- Layers
- 5 of 5
- Last checked
- Oct 2026
General Insurance Services's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
1 tool, where the bytes are served from
CDN & Edge
Application
4 tools, what the product is built with
Frontend
Data & Observability
3 tools, what they measure and store
Go-to-market
8 tools, how they find and keep customers
Website & CMS
Marketing
Sales & CRM
Company Ops
7 tools, what the team runs on day to day
Email Delivery
Workspace
Security & Compliance
Other traces
General Insurance Services tech stack FAQ
What tools does General Insurance Services use?
As of October 2026, runsonwhat has found 23 tools at General Insurance Services (genins.com) in public records. Edge & Hosting: Cloudflare. Application: Vimeo, GSAP and Google Maps. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Microsoft 365, SendGrid and Cookiebot. Last checked October 16, 2026.
What CRM does General Insurance Services use?
General Insurance Services uses HubSpot for its CRM, according to runsonwhat (October 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records. HubSpot is used by 91,905 companies runsonwhat tracks.
What email provider does General Insurance Services use?
General Insurance Services uses Microsoft 365 for email and office software, alongside Exclaimer, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 700,621 companies runsonwhat tracks.
What analytics tools does General Insurance Services use?
General Insurance Services uses Google Analytics for analytics, alongside Google Tag Manager and Hotjar, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on genins.com. Google Analytics is used by 850,404 companies runsonwhat tracks.
What is General Insurance Services's website built with?
General Insurance Services uses HubSpot CMS for its website, alongside Contentstack, according to runsonwhat (October 2026). runsonwhat found HubSpot CMS through a subdomain that points at HubSpot CMS. HubSpot CMS is used by 32,731 companies runsonwhat tracks.
Does General Insurance Services use Cloudflare?
Yes. runsonwhat found Cloudflare at General Insurance Services through DNS records that point at Cloudflare and code on genins.com. Cloudflare is a CDN & Edge tool used by 691,704 companies runsonwhat tracks.
Which companies have a tech stack similar to General Insurance Services's?
The companies with the stacks most like General Insurance Services' are Berlitz, Berlitz, Berlitz and Advanced Medical Optics, according to runsonwhat (October 2026). Each shares 8 to 11 tools with General Insurance Services, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what General Insurance Services uses?
runsonwhat reads public records only. Of the 23 tools at General Insurance Services, 13 were found through code on genins.com, 4 through email records, 4 through subdomains that point at the vendor and 2 through DNS records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and genins.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.