DealerRater's tech stack
What does DealerRater use?
DealerRater (dealerrater.com) uses at least 29 tools we can see from public records, including Amazon Web Services for hosting, Google Workspace for email and documents, Google Analytics for analytics and Pardot for marketing. Last checked .
- Company page
- Tools found
- 29
- Categories
- 12
- Oldest proven tool
- Oct 2018
- Last checked
- Oct 2026
DealerRater's stack, layer by layer
Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.
Edge & Hosting
3 tools, where the bytes are served from
Application
1 tool, what the product is built with
Data & Observability
5 tools, what they measure and store
Go-to-market
5 tools, how they find and keep customers
Ads & Pixels
Company Ops
15 tools, what the team runs on day to day
Email Delivery
Collaboration
Security & Compliance
What changed at DealerRater
Using since
Dates come from the first certificate of the subdomain that points at the tool.
DealerRater tech stack FAQ
What tools does DealerRater use?
As of November 2026, runsonwhat has found 29 tools at DealerRater (dealerrater.com) in public records. Edge & Hosting: Amazon Web Services, Amazon Route 53 and Amazon CloudFront. Application: Anthropic. Data & Observability: Google Analytics, Google Tag Manager and Crazy Egg. Go-to-market: Google Ads, Meta Pixel and Pardot. Company Ops: Google Workspace, SendGrid and Apple Business. Last checked October 31, 2026.
What cloud does DealerRater run on?
DealerRater uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through a subdomain that points at Amazon Web Services, and DealerRater has used it since at least February 2019. Amazon Web Services is used by 147,075 companies runsonwhat tracks.
What email provider does DealerRater use?
DealerRater uses Google Workspace for email and office software, alongside Apple Business, according to runsonwhat (November 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace. Google Workspace is used by 414,708 companies runsonwhat tracks.
What analytics tools does DealerRater use?
DealerRater uses Google Analytics for analytics, alongside Google Tag Manager, Crazy Egg and comScore, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on dealerrater.com. Google Analytics is used by 906,057 companies runsonwhat tracks.
What marketing software does DealerRater use?
DealerRater uses Pardot for marketing, alongside Iterable, according to runsonwhat (November 2026). runsonwhat found Pardot through a subdomain that points at Pardot and a DNS verification record, and DealerRater has used it since at least October 2018. Pardot is used by 20,762 companies runsonwhat tracks.
How long has DealerRater used Pardot?
DealerRater has used Pardot since at least October 2018, going by the first public certificate of the dealerrater.com subdomain that points at Pardot. Other long-running tools at DealerRater include Amazon Web Services (since February 2019).
Does DealerRater use Google Ads?
Yes. runsonwhat found Google Ads at DealerRater through Google Ads code on dealerrater.com. Google Ads is a Ads & Pixels tool used by 541,147 companies runsonwhat tracks.
Does DealerRater use AI tools?
Yes. runsonwhat has found Anthropic at DealerRater; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so DealerRater may use more AI tools than these.
Which companies have a tech stack similar to DealerRater's?
The companies with the stacks most like DealerRater's are Dealer Inspire, Pagaleve, LegalZoom.com and Magic School, according to runsonwhat (November 2026). Each shares 11 to 23 tools with DealerRater, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.
How does runsonwhat know what DealerRater uses?
runsonwhat reads public records only. Of the 29 tools at DealerRater, 12 were found through DNS records, 9 through code on dealerrater.com, 4 through email records and 4 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and dealerrater.com about monthly.
We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.