runsonwhat

Closet Up's tech stack

What does Closet Up use?

Closet Up (closetup.com) uses at least 21 tools we can see from public records, including HubSpot for sales, Hotjar for analytics, Shopify for its website and Postmark for email delivery. Last checked .

Industry
Apparel & Fashion
Size
11–50 employees
Based in
Colombia
Founded
2022
LinkedIn
Company page
Re-check liveVisit closetup.com
Tools found
21
Categories
13
Layers
5 of 5
Last checked
Nov 2026

Closet Up's stack, layer by layer

Of 21 tools, 13 came from website code, 3 from custom domain, 2 from email records and 3 from other records. Each tool links to the other companies we've found using it. The label says what kind of public trace gave it away.

Edge & Hosting

2 tools, where the bytes are served from

CDN & Edge

DNS

Application

5 tools, what the product is built with

Frontend

AI

Media & UI

Data & Observability

3 tools, what they measure and store

Analytics

Go-to-market

9 tools, how they find and keep customers

Website & CMS

Marketing

Ads & Pixels

Sales & CRM

Support & Docs

Company Ops

2 tools, what the team runs on day to day

Email Delivery

Workspace

Companies like Closet Up also use

Tools common among companies with a similar stack that we haven't found at Closet Up.

Companies with a stack like Closet Up's

Ranked by shared tools, with rare tools counting more.

More Apparel & Fashion companies

Other Apparel & Fashion companies we've checked.

Closet Up tech stack FAQ

What tools does Closet Up use?

As of November 2026, runsonwhat has found 21 tools at Closet Up (closetup.com) in public records. Edge & Hosting: Cloudflare and Amazon Route 53. Application: Google Fonts, Font Awesome and Tailwind CSS. Data & Observability: Google Analytics, Microsoft Clarity and Hotjar. Go-to-market: Google Ads, Meta Pixel and WhatsApp Business. Company Ops: Google Workspace and Postmark. Last checked November 6, 2026.

What CRM does Closet Up use?

Closet Up uses HubSpot for its CRM, alongside Calendly, according to runsonwhat (November 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and code on closetup.com. HubSpot is used by 97,136 companies runsonwhat tracks.

What email provider does Closet Up use?

Closet Up uses Google Workspace for email and office software, according to runsonwhat (November 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on closetup.com. Google Workspace is used by 416,619 companies runsonwhat tracks.

What does Closet Up use for customer support?

Closet Up uses WhatsApp Business for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found WhatsApp Business through WhatsApp Business code on closetup.com. WhatsApp Business is used by 138,467 companies runsonwhat tracks.

What analytics tools does Closet Up use?

Closet Up uses Google Analytics for analytics, alongside Microsoft Clarity and Hotjar, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on closetup.com. Google Analytics is used by 905,308 companies runsonwhat tracks.

What is Closet Up's website built with?

Closet Up uses Shopify for its website, alongside HubSpot CMS and Shogun, according to runsonwhat (November 2026). runsonwhat found Shopify through a subdomain that points at Shopify and DNS records. Shopify is used by 61,198 companies runsonwhat tracks.

Does Closet Up use Google Fonts?

Yes. runsonwhat found Google Fonts at Closet Up through Google Fonts code on closetup.com. Google Fonts is a Media & UI tool used by 825,676 companies runsonwhat tracks.

Which companies have a tech stack similar to Closet Up's?

The companies with the stacks most like Closet Up's are FORTY FIVE TEN, Gnara, Abel Honor New York and SukiSkincare, according to runsonwhat (November 2026). Each shares 8 to 10 tools with Closet Up, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

How does runsonwhat know what Closet Up uses?

runsonwhat reads public records only. Of the 21 tools at Closet Up, 13 were found through code on closetup.com, 3 through subdomains that point at the vendor, 2 through DNS records, 2 through email records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and closetup.com about monthly.

We read public traces only: DNS and email records, certificate logs, website code and published subprocessor lists. A tool is listed when a direct record backs it up, and dropped when a recheck no longer finds it. Is this your company? See how to opt out.